^ 044 , A Man, 
A man of vision is one who is not confused or misled by temporary or mo^ 
mentarily adverse conditions. He is one who is determined and will not be^ 
come discouraged by the prevailing low prices on the fruit market this year. 
Low prices in any given year mean to the man with foresight that high prices 
will prevail in the near future. 
We all know that price levels, especially in farm produce, run in cycles. 
They swing from high to low and back to high again. A man with fore" 
sight will plan an orchard now to take advantage of the rising market. A man 
of vision will foresee and be prepared with a bearing orchard. It is the man 
with a bearing orchard who makes a profit on rising prices; not the one who 
waits for the rising prices before he sets his orchard. The man who waits for 
a high market to set an orchard is the one whose orchard comes into bear" 
ing when prices have declined again. 
Those who have studied economic conditions all agree that the next few 
years will see a definite increase in employment and better general conditions 
throughout the country. This means that the millions of factory workers in 
the cities will have money to spend for your product, and with this great 
increase in demand and increased buying power the raising of fruit will again 
be a highly profitable enterprise. Especially to those who have had the cour" 
age and vision to plant an orchard now. 
Through three generations of service the House of Allen has observed 
these changing conditions and is prepared to serve the man with vision who 
believes in the future. Never before have we had a finer stock of growing 
trees and fruit plants for those who have confidence in the opportunities of 
the future. 
Location of Office, Seed House 
and Storage Plant —South Ridge 
Pavement, 7 miles west of Ash¬ 
tabula and 3 miles east of Geneva 
on Ohio Route 84. 
Postoffice —GENEVA, OHIO 
Telephone—GENEVA, OHIO. 
No. 713 
Telegraph—GENEVA, OHIO 
Stephen A. Allen 
Secy, and Treas. 
Charles A. Allen, 
President 
