can be a complete success or a dismal failure, depending upon the reliability 
of your equipment, or the lack of it. 
With a Winchester Repeating Shotgun and Winchester Shells, complete 
satisfaction is assured and the plumpness of the game pockets depends entirely 
on the shooting ability of the hunter. 
With a reliable Winchester gun, functioning perfectly, under all con¬ 
ditions, and Winchester Ammunition, inspiring confidence by its uniformity 
and trustworthiness, any red-blooded man is justified in leaving business 
worries behind, for a day or so of relaxation in the open. 
After fifty years’ experience in building superior arms and ammunition, 
it is only natural that when guns are mentioned, the average shooter instantly 
thinks of the standard brand by which all others are measured. 
WINCHESTER. 
