97 
March, 1923 
1/ Pound 3 
A Speckled 
Z Trout 
SQ' R’ L-ORENO, 
a squirrel tail 
trout fly. In 3 
natural colors. 
f TROUT-ORENO, 
an unusual, but 
sure Trout lure. 
1H in. body. Made 
y in 12 colors. 
FLY- ORENO, 
same design and 
action a? Trout - 
Oreno, but 1H in. 
body. 12 colors. 
Taken on a South Bend 
TROUT-ORENO in the 
world’s most noted speck¬ 
led trout stream, the 
Nipigon River, Ontario. 
• Callmac Trout 
Bug. 12 standard 
Trout patterns. 
FUZZ-ORENO. a 
rough body buck- 
tail fly. 12 colors. 
Trout Getters 
every one of em 
MOTH- ORENO. 
Effective moth 
lure. Supplied in 
6 natural color's. 
O NE idea is uppermost in the design 
and creation of all South Bend Trout 
Lures —that is naturalness. 
They are tied or made by master crafts¬ 
men in their art, as natural as human 
hands can devise. Frequently they are 
originated by trout anglers of national 
eminence. 
In the Trout-Oreno and Fly-Oreno anglers 
have the perfection of fly-rod plugs. 
While comparatively a new development 
in trout fishing, the effectiveness of the 
plug has been proven without a doubt 
in these two baits. They have met with 
unusual success in trout streams and 
lakes the country over. 
Ocher lighter lures of South Bend make include 
genuine buck-tail and squirrel-tail flies and bugs. 
In the water they give a most life-like appearance 
as they spread, wiggle and crawl. At the same 
time they stand the wear of constant whipping 
and casting. 
“Fly Rod Lures ”— our book— gives detail descrip¬ 
tions and colorations of the various kinds of South 
Bend Trout Lures, and trout angling equipment. 
Write a postal for it. It’s free. 
tfV* TROUT SIZE 
4-Ft. Lenqth * 
Soak uiei! and scrften beforeusinq 
UAftANTBSD BEST 
(JAUTVtM PORTED 
GENUINE SILMMOI 
OUT LEADER 
Cspeciollq desxjned ft* use u>ifb South Bend 
Tcout-Greno .Callmac boss Boot. fuel0 p« no 
and sq’m-O reno flies. 
■ x SOUTH BEND BAIT CO, 
X SOUTH BEND. / J, 
INDIANA. f/Jy 
Genuine silk gut leader. Mist color. 
Tapered knots. 4 foot length. 
South Bend Oreno 
Fly Rod. Reel. 
No. 1100 
.QBttffT UCKU 
©U ASSAM TEED 
E TEST 24 LBS, 
25 YDS. 
QUALITY TACKLE 
The trademark known for 
dependable tackle • 
South Bend Enameled Silk Lines are of choicest pure 
Japan Silk. Six different brands, each in all sizes. 
by all anglers, 
SOUTH BEND BAIT CO. 
10229 High Street • South Bend, Ind. _=_ 
In Writing to Advertisers mention Forest and Stream . It will identify yon. 
I 
