309 
1886 
garden. 
COLGATE & GO’S 
CASHMERE BOUQUET PERFUME. 
refinprf^nf richest, most lasting, and 
rehned of all handkerchief perfumes. The name 
and trade-mark of 
COLGATE & COMPANY 
on every bottle assure purchasers of superior 
and uniform quality. 
Does Newspaper Advertising Pay? 
A PROMINENT SEEDSMAN, now a large advertiser, when 
.riving his first order for Newspaper Advertising, remarked 
to the writer: “It seems supremely ridiculous, that after 
speiidiiK' several thousand dollars in the preparation of a beau¬ 
tiful catalogue, we should have to spend as much more to induce 
people to ask us to give it to them.” He, however, concluded hM 
^ -J nn.l kPDt at it If you have any serious doubts on the sub- 
It patd f ;^_but asW m mngu & 
Ferry & Co_; Ell^ ^ ’Attee Burpee & Co.; David Landreth 
r i u al’- ISyr!, a.„ 
& Sous; Jos. F. ^ of others who have been doing it in a greater or 
Niagara White Grape Co., aiu Newspaper Ad¬ 
less degree for years ^ jijt of the ahL named parties do 
vertising, then you want to talk w por many ye^ 
with us (ive are sorry the othei-s do no )- J" ^ constant study-we confine our attentaon exclu- 
T P made Newspaper Advertising our newspaper advertising econo^- 
we ef business, and are J „po„ an advertiser, but give thoughtfiil 
room 18 x 20 then answered all 
ipte^Io accomjilli the room l«zu men aus„e.en 
.linir selection of papei"® ' «i 5 OOO; clerks were unnecessarj our pay-roll includes the names of over 
Tejudiced advice regard g ^^ggg) business wa $ ggg , ferf of floor r ^ 479.87; this amount includ- 
nge It. The total of our 1 J business purposes December d , . conceded that we do very 
requirements, egati of “".^tuluy pl»oefl with ’^i®;ttot'fair to assume that the largest amountofbusi- 
1 .11,. kre»>t bmino. in of all rto f" n, d»«il. of •»«'■ * b"*'"" " Zl 
. secures the lowest prices? ! ^ of the oHo >"g P investigation ot ^„,kings. We 
.dd.aS„,.,.l..tb»*o.i.« w AYER & SON. 
1 , netier at cost, always ^^'j’/J/aboift to nSU“ 
interest those who advertise, mon y 
ore extend the invitation ^ jine. 
tising to call and see us, or 
NT W AYER & SON, 
^‘Newspaper Adverlismy Agents, PHILADELPBIA. 
