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HENRY FIELD’S 
SEED SENSE 
“FOR THE MAN BEHIND THE HOE ” 
Published by Henry Field in the Print Shop 
Vol. XXIV Shenandoa h, Iowa — Sept. 1, 1940 _ No. 4 
How You Can Save $1 to $20 Without Trying! 
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Thu is a reprint of the editorial I ran last fall in Seed 
Sense. It stirred up quite a rumpus among some people who 
are interested in keeping hybrid corn high-priced. Now, I’m 
against high-priced hybrids and am going to keep on preaching 
against their extra-cost, and I’m running this editorial again 
for the benefit of some of you who maybe didn’t see it last 
year and are still paying $7 and $7.50 for hybrid corn. See if 
you think it’s sense or not. H. F. 
I never did believe in prices being too low. I always believed in 
a fair and honest price, good quality, and everybody pleased all the 
But when somebody puts a price on something that all farmers 
need and puts it up sky high, then my dander gets up. And it s up 
I'm talking about hybrid corn. It’s here to stay. It has out- 
oerformed other corn, has better yields, stands drought bettei and 
everybody is sold on it. But that don’t mean producers should get 
two prices for it just because the farmers need it. No sir. 
What I’m getting at is this. You buy hybrid corn from an agent. 
What does he ask you? $6? $7? $7.50? Or does he go as high as 
some do and ask $8? Whatever it is, it’s too much. You don t have 
to pay it, as long as you can still buy your hybrid corn direct from 
Henry Field and save for yourself the commission you have to pay 
the agent for selling you the corn. 
Selling bv agents naturally is expensive. Agents don’t work for 
nothing. They can't. They get from $1 to $3 per bushel for selling 
you that corn. Think of it! Money that you could save and put in 
your jeans or in the bank or wherever you put money when you get 
it ahead. , x ^ ,. 
I’ve got nothing against agents. They're all right if there aren t 
too manv of them, but I have got something against the prices they 
ask. Selling direct. I can cut out that profit of theirs and give you 
the corn at what figures out to be about % THEIR PRICE. If that 
isn’t a.better way to sell, I’ll eat my hat. 
This fall Pm going to sell 10.000 bushels of hybrid corn at $3.95 
per bushel—straight out while it lasts, first come first served. And 
it won’t last long at that price. I can promise you. You 11 find the 
whole deal explained on the inside back cover of this Seed Sense It s 
a low price, but I’m staying hitched this fall, anyway. And right at 
the same time, agents are going to be asking you $7 and $7,511 
Which are vou going to pay — high agent prices or $3.95 a bushel . 
Buy direct and save—it pays! H. F. 
P. S. A good friend of mine just peeked over my shoulder and 
said, “Henry, you better tone that down a bit. Some agents might 
8Ct Yes* yes. Maybe, but I believe I’ll leave it just the way .it lit. 
A Letter From Henrietta 
Dear Folks All:% 
granDpa said ' could wriTe a letter%/ to You msteAd of 
him WriTing his regular faLl letter,.@ You see, I’M learning 
to typewrite and grandPA said, since I’mm most as good as 
he Is, andsince HE HAD talked too much In this SeedSense 
anyway., that I was the one To write it#. 
I get to sTay with grandmother and grandFather until 
schoolstarts. I practice typewriting by writing to mother 
everY day. I like it here, the seedHouse girlsare so nice to 
Me@.. I try to type With all my fingers like theyDo. 
I helped grandmother CAn Tomatoes I washed glasses 
Copyright 1940—H 
andshe dried them;%and I peeled tomatoes, and we put up 
15 q imiss ^usfe’ d and Elizabeth Rose, and ‘luKy’, and Mother 
and DaDDY, but I like it here. . „ 
Love/, and kisses;, Henrietta 
P. S. FROM GRANDPA: That’s about how Henrietta’s typing 
looks in print. We write out the big words for her and she 
copies them. I’m sure her lett er is as good as I would have 
done and only want to add. 
write us a 
send those 
H. F. 
letter 
orders 
now and 
in soon. 
Plant This Fall—Gain Yrs. 
Growth. See My Fall Catalog 
Page 9 
enry Field Seed Co. 
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