Little Silver, N. J. 
Dahlias of Quality 
Kemp's New Dahlia Originations 
and Introductions 
FOR 1940 RELEASE 
We are pleased to present for your kind consideration this 
Descriptive List of our new releases for 1940. We are very 
sorry we are unable to include illustrations of] any of them, as 
the films were ruined by our photographer* who accidentally 
spilled acid on them. Frost had ruined all blooms in our gar¬ 
dens when he informed us of the accident making it impossi¬ 
ble to have other photographs made. However, we have en¬ 
deavored to give you as accurate descriptions of them as possi¬ 
ble with the aid of Ridgeway’s Color Chart, and we are hope¬ 
ful you will be able to visualize them in your mind’s eye. 
Root stocks of all varieties listed are quite limited, and as long 
as they last, orders will be filled in the rotation in which they 
are received. Reserve orders will be held over for future de¬ 
livery if one-fourth of the purchasing price accompanies the 
order. 
We want to thank all our good friends and customers for your 
generous patronage in the past, and to express our hopefulness 
that we shall continue to merit your good will and future pat¬ 
ronage. 
KEMP’S RED CHALLENGER—F. D. (No. 44-36). This sen¬ 
sational red Dahlia is a seedling of our well known and popu¬ 
lar variety FRECKLES. Crossed with MUHPHY’S MAS¬ 
TERPIECE, we believe it is a real challenger for the crown 
of popularity that has been worn so long by that old and 
well known variety. It has the same formation as our 1939 
release, RADIANT BEAUTY, and is an exact duplicate in 
plant growth and habit, foliage and blooming habit. The 
color is a brilliant carmine, blooms are held facing well out of 
the foliage on long stiff stems. The plant is of medium 
height, many branched and very prolific of large exhibition 
blooms from early to late. We had many blooms the past 
season measuring up to 11 inches in diameter and 5 inches 
and over in depth, without forcing. We do not know how 
large the blooms will grow with heavv feeding, but we do 
know its blooms grew much larger than Murphy’s Master¬ 
piece the past season, right along side of it, both varieties 
receiving exactly the same treatment. ON FLOWER GROW¬ 
ER HONOR ROLL. - 
Plants each, $7.50; 3 for $10.00 
ST. ALBANS—I. D. (No. 18-35). A very fine white Dahlia, 
excellent stem, good formation and a perfect center. The 
blooms are a clear, pure white, without a trace of any other 
color. Size 9-10 inches across and five inches and over in 
depth. Should not be allowed to develop over four branches 
for best results. Height of plant 5 feet. Foot stock unite 
limited and while they last orders will be filled in rotation 
at §10.00 each. 
Plants each, $5.00; 3 for $10.00 
IMPROVED WHITE JERSEY’S BEAUTY—(Pittman-Kemp). A 
typical Jersey’s Beauty in formation of flower, the only 
difference being its color which is pure white. We have seen 
all the so-called Wh : to Jersey’s Beautv dahlias, but until 
the advent of this seedling of Jersey’s Beautv, we have seen 
none that truly represented the true Jersey’s Beautv type. 
The plant is a thrifty grower, reaching a height of 5-6 feet, 
is many branched, wide spreading and very prolific of med¬ 
ium sized pure white blooms. If you have a market for cut 
b'oo^s of the Jersey’s Beauty, this white seedling of it 
should fill a long felt want. 
Roots each, $10.00; Plants each, $5.00; 3 for $10.00 
JESSIE MILLER—I. D. This beautiful Orchid Pink Dahlia 
is a seedling of Murphy’s Masterpiece crossed with the 
white variety Ida Perkins. It is in its fifth year and has 
stood the test of time, and not unlike Cooey, it seems to 
be growing better and better in every way as the years come 
and go. The beautiful orchid pink blooms are about 10 
inches across?* are of sufficient depth to make a well bal¬ 
anced flower, and held high out of the foliage on good 
stems which are in turn supported by long slender branches, 
thus making it an ideal cutting variety. A splendid keeper, 
both on the plant and as a cut flower. Plant reaches a 
height of 5 feet and over, is well branched and a bountiful 
bloomer. 
Roots each, $10.00 
