R,a/ie AlfUm xmA ^Ig/Au Plaxtti 
DISTINCTIVE NEW FLOWERS 
FOR 1940 
GAILLARDIA 
“GOLDEN GODDESS” 
Introduced for the first time last season, this 
everblooming giant golden yellow won instant 
approval. The plant is constantly filled with 
colorful bloom from midsummer until late 
Autumn. Each 30c., per three 75c. 
GAILLARDIA “RUBY” 
One of the finest of the newer introductions. 
Extra large flowers of a glowing shade of ruby 
red. The perfect form, long stems and prolific 
blooming habits make it a grand cut flower and 
a wonderful addition to the border. Each 30c., 
per three 75c. 
HELIOPSIS “INCOMPARABILIS” 
This grand border novelty won an Award of 
Merit in England. Huge semi-double flowers of 
rich golden yellow borne on stately erect 3-ft. 
stems. Very effective in the late Summer garden. 
Each 30c., per three 75c. 
PENTSTEIVION “SHELL PINK” 
We introduced this a number of years ago, 
but it will always be worthy of a place in any 
list of choice plants. Graceful long stems bear¬ 
ing Snapdragon-like flowers of a bright shell- 
pink color. The most distinctive novelty in the 
Pentstemon group. Combines beautifully with 
Delphinium in a bouquet. Each 30c., per 
three 75c. 
PHLOX 
SUBULATA “DIXIE BRILLIANT” 
This new delightful new dwarf is the finest 
red yet developed. Extra large one half-dollar 
size flowers of gay rosy crimson in such quanti¬ 
ties they hide the dense mossy green foliage. 
Propagation rights reserved. Each 35c., per 
three 90c. 
POLYANTHUS 
“GIANT BOUQUET” 
A magnificent development of the old garden 
favorite. Bunch Primrose. The flowers, pro¬ 
duced in great numbers, are often 2 in. across, 
in a variety of colorings from white to cream, 
yellow, scarlet, old rose, purple and pastel tints. 
Each 35c., per three 90c. 
PYRETHRUM 
NAMED VARIETIES 
These exquisite Painted Daisies are indispen¬ 
sable in the border. “Cameo Pink,” an early 
double; “Dainty,” a bright red double; “Hunt¬ 
ington’s Scarlet,” the finest single red; "Miami 
Queen,” a beautiful semi-double rose; “Princess 
Margaret,” an anemone-crested pure pink; and 
“Rose Glory,” a full double rosy red. Each 30c., 
per three 75c. Special—One of each for SI.50. 
SHASTA DAISY 
“PHYLLIS ELLIOTT” 
A daintly frilled Shasta Daisy of extra size, 
with a triple row of pure white flared and lacini- 
ated petals. A prize for the border and is one of 
the finest for cutting. Each 40c., per three $1.00. 
STOKESIA “BLUE MOON” 
A new selection of the laevis type. Giant 
flowers 4 to 5 in. across, of silvery blue hand¬ 
somely suffused with lavender. A glorious show 
in the midsummer garden. This marvelously 
improved Stoke’s Aster makes a supreme cut 
flower. Each 40c., per three $1.00. 
VERBENA “BRILLIANT” 
This choice novelty is one of the most vividly 
colored of all hardy Verbenas. Deep green trail¬ 
ing foliage filled with clusters of rich cerise- 
scarlet flowers. Invaluable in the rockery be¬ 
cause of its continuous show of dazzling color. 
Each 30c., per three 75c. 
SPECIAL NOVELTY COLLECTION 
A plant of each of the 25 Novelties 
listed on these pages—A new garden 
in itself- for only 56.50 (value $8.00) 
Gaillardia “Golden Goddess” 
Heliopsis “Incomparabilis” 
Fuchsia “Scarlet Beauty” 
35 
