disc at a low price we most certainly recommend this 
quick-selling variety. 
3 inch pot, 6 inch spread-20c each 
4 inch pot, 8 inch spread-40c each 
5 inch pot, 10-12 inch spread-70c each 
6 inch pot, 12-15 inch spread-90c each 
M L—SNOW 
The best white Kurume Azalea. It will pay you to 
include some of this variety in your order as there is 
always a steady demand for a certain amount of white. 
Pure white. Very hardy. It stands below zero weather 
here without the buds blasting. The flowers completely 
cover the plant. This variety forces easily for Valentine’s 
Day and can be had in bloom at Easter and Mothers’ Day. 
3 inch pot, 6-8 inch spread_22c each 
4 inch pot, 8-10 inch spread_45 c each 
5 inch pot, 10-12 inch spread-75c each 
6 inch pot, 12-15 inch spread _ 95c each 
E Ex L—PINK PEARL 
Flowers deep tinted pink. Heavy bloomer and strong 
vigorous grower. Liked by many florists. 
4 inch pot, 8-10 inch spread_45c each 
5 inch pot, 10-12 inch spread-- 75c each 
M L—SALMON BEAUTY 
Salmon pink, medium-size flowers, compact, shapely 
plant. Sells well. 
3 inch pot, 6 inch spread-22c each 
4 inch pot, 8 inch spread _ 45c each 
L Ex L—MADAME PERICAT 
The outstanding pink Azalea for Mothers’ Day. An 
open type of growth with clean light green foliage. The 
flowers are extra large and almost semi-double, averaging 
2 to inches in diameter. The color is probably best 
described as a soft baby-pink of an unusual brilliancy and 
sheen. We have never had any Azalea blooming for 
Mothers’ Day that maintained its flowers so long in such 
good condition as Pericat. Due to the open nature of 
the growth each big flower stands out by itself and gives 
the plant a dignity and poise found in no other variety. 
We have persistently pushed this variety during the last 
three years and now many of the leading florists of the 
country are fully alive to its value and sales appeal. 
3 inch pot, 6 inch spread_ 22c each 
4 inch pot, 8 inch spread _ 45c each 
5 inch pot, 10-12 inch spread_75c each 
6 inch pot, 12-15 inch spread_95c each 
The prices given under each variety are based on an order for not less than 25 plants. You can 
order 25 or more of one size or one variety, or you can send an order mixed up to suit yourself as to 
varieties and sizes, but the number of plants in the order must be not less than a total of 25 to 
secure the prices listed. If less than 25 plants are ordered add 10% to the listed prices. 
ALL PRICES NET—DO NOT DISCOUNT 
E M L—SIMON MARDNER 
An old, established Belgian Indica variety. One of 
the 6 best Belgian Indica varieties. Flowers are large, 
semi-double and good bright rose in color. An easy 
forcer when pot-grown and comes in bloom readily for 
Christmas and Valentine’s Day on through Easter. Com¬ 
pact, shapely grower. The following are 2 year, heavy 
plants. 
4 inch pot, 7 inch spread_50c each 
5 inch pot, 10 inch spread_75c each 
5 inch pot, 10-12 inch spread_90c each 
E M—FRED SANDERS 
Well-known Belgian Indica variety, double red in 
color. Without question the easiest of all Azaleas to force 
for Christmas when pot grown; has real Christmas color. 
It will force easily for Christmas in a 50-55° house, making 
it the ideal variety for the general retail grower who does 
not generally run his houses at a high night temperature. 
We never have enough of this variety. 
4 inch pot, 8-10 inch spread, 2 year heavy_60c each 
CHRISTMAS AZALEAS 
Each year we step up our production of pot grown 
Azaleas prepared especially for easy forcing for Christmas, 
and each year our customers come back for more. 
Last October we shipped some plants to a florist in 
Indiana who had experienced much trouble in the past in 
getting Azaleas from other sources into bloom for Christ¬ 
mas. 
He placed our plants in a rose house on November 
10 and they were in full bloom by December 1—a space 
of 20 days, and three weeks too soon for Christmas sales. 
He re-ordered for Christmas. 
Bed grown Azaleas are not much good for Christmas 
bloom as they usually only flower the lower, older buds. 
The plants must be fully established in the pot for easy 
forcing, and pot-growing is the only answer. 
Azaleas for Christmas lend variety to your offerings 
and sell readily. 
As regards varieties Fred Sanders (double red) is the 
easiest forcer, in fact it often blooms in our cold houses. 
Hexe (red) and Coral Bell are O.K. for a night tempera¬ 
ture of 60°. Don’t forget to pinch out any soft growth 
that appears around the base of the buds. 
Dallas, Texas 
January 12, 1940 
We made about twice the profit on Christmas Azaleas 
as on any other item. 
Tallassee, Alabama 
March 9, 1940 
My other pots bloomed lovely and are all gone. 
Waukesha, Wisconsin 
December 30, 1939 
Your shipment of Azaleas ordered some time ago 
arrived in good shape. Stock was fine. 
Ponca City, Oklahoma 
January 11, 1940 
We would like to take this opportunity to tell you 
that these shipments have always been very satisfactory 
and a very salable item. It is always a pleasure to show 
them to our customers. 
