Producer of Hybrid Seed\orn 
THOROUGH DETASSELING—Every Pioneer seed field is grown 
under the Company's supervision . . . each field is isolated ac¬ 
cording to state regulations, and detasseled from 14 to 20 times. 
Experienced supervisors direct the hundreds of men who detassel 
these Pioneer seed fields. Only thorough detasseling work keeps 
the hybrid crosses pure. Pure hybrid crosses mean better seed 
and bigger crops for the com grower. 
CAREFUL PROCESSING—Pioneer hybrid seed is picked before 
the first damaging freeze occurs, then processed with efficient 
equipment and improved methods many of which are used only 
by Pioneer. Every phase of processing . . . sorting, drying, shell¬ 
ing, grading, treating, and sacking ... is carried on in adequately 
equipped plants which are operated by trained men. The ex¬ 
perience of years goes into every sack. Properly processed, uni¬ 
formly graded hybrid seed makes planting easier, and produces 
a good, even stand of healthy com. 
All Pioneer hybrid seed com is yellow in color; dried to 12% 
moisture content; shelled; graded into uniform kernel sizes; 
treated with mercury dust; carefully tested for germination; sacked 
and sealed in trade-marked bushel bags that ore stamped with 
specific hybrid variety numbers; and ready for planting. 
DIRECT-TO-FARMER MARKETING—Pioneer hybrid seed is mar¬ 
keted directly to farmers through representatives who are, almost 
without exception, farmers themselves. 
Practical farmers are picked to represent Pioneer because they 
know and shore the same com problems that their customers 
meet. They raise Pioneer themselves and are able to recommend, 
from first-hand experience, the hybrids best suited for their neigh¬ 
borhoods. Furthermore, they live and farm close to their cus¬ 
tomers and are always nearby to offer advice and perform per¬ 
sonal services. 
THOUSANDS CHOOSE PIONEER—Thousands of farmers through¬ 
out the combelt have discovered the consistent, dependable crops 
that Pioneer hybrids give. For this reason. Pioneer users have 
increased from a mere handful in 1926 to many thousands in 
1939. These cornbelt farmers demand Pioneer because they 
want to pocket extra dollars by planting hybrid com that is bred 
and processed for performance . . . moreover, they want a corn 
whose record is based not on one test or one year's results, but 
on the average of many years' performance under practical 
farm conditions. 
• HAND SORTING INDIVIDUAL EARS 
• A PIONEER REPRESENTATIVE 
• ONE OF THE MANY PIONEER USERS 
