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SWEET WILLIAM—AN OLD-FASHIONED FAVORITE 
SWEET WILLIAM (Dianthus barbatus) O □ 
Culture 3. Set out Sept. Normal germination, 8-10 days 
These sweet scented perennials were favorites in our great¬ 
grandfathers’ gardens. They bloom early in the Spring and 
continue in flower a long time. Plants are hardy and will 
bloom in August the first and second years, and their number 
may be increased enormously by dividing the roots. Prefer a 
rich soil. Native from the Pyrenees to Russia to China. 
•Pink Eeauty or Newport PinkO —Exquisite shade of 
salmon-rose. Single.—packet 10c 
•Scarlet Defiance O—Flaming scarlet single, of startling 
effect when grown in masses.—packet 10c 
•Snowcap O—White single.—packet 10c 
Single Mixed O—1 foot.—packet 10c 
Double Mixed O'—1 foot.—packet 10c 
•Annual Sweet William (Sweet Wivelsfield) —See Di¬ 
anthus. 
• Midget Alpine Single Mixed Colors O—This very 
uniform strain produces ball-shaped plants only 3-4 inches 
tall. The quite large blooms almost cover the foliage, and 
are mostly tri-colored in shades of chamois, white, salmon, 
brick-red, maroon, etc.—packet 25c 
Tagetes —See Marigold. 
Thimble Flower —See Gilia. 
THUNBERGIA (Black-Eyed Susan) □ 
Culture 1, 4 or 5. Normal germination, 10-15 days 
Alata Mixed —A trailing and climbing plant with large showy 
flowers. Colors embrace all shades of yellow, orange, buff and 
white, almost all with black centers. Makes a good ground- 
cover, too, on sunny banks. 4 feet. Grows wild in South 
Africa.—packet 10c 
TITHONIA □ 
Culture 4 or 5. Normal germination, 5-10 days 
Speciosa Early Strain (Mexican Sunflower)—Though 
really a perennial, this plant is best started indoors in the 
northern states, and treated as an annual. Coming from 
Mexico, it is a rare and handsome thing and ideal for the 
background of a w r ide border. Flowers are a huge dazzling 
orange-scarlet, 3-4 inches across, and resemble a single 
Zinnia. 5 feet tall. Native to Mexico and West Indies.— 
packet 15c 
Tobacco, Sweet-Scented Flowering —See Nicotiana. 
TRITOMA (Torch Lily or Red Hot Poker) O 
Culture 4 or 5. Normal germination, 30 days 
Hybrida —Handsome and showy border subjects, resembling 
orange spear-heads. Requires protection during Winter. 
Native of Africa.-—packet 10c 
TORENIA (Wishbone Flower) □ 
Culture 1 or 4. Normal germination, 10-15 days 
•Fournier! —-Round bushy plants about 10 inches tall, 
with very attractive flowers somewhat like Snapdragon, of 
a beautiful sky-blue and violet, with a yellow lip. An 
excellent border substitute for pansies. Will grow any¬ 
where. Native of Cochin-China.—packet 10c 
Tufted Pansy- —See Viola Cornuta. 
VALERIANA O 
Culture 2. Sow Aug.-Sept. Germination, 20-30 days 
Mixed —This plant, sometimes known as Garden Heliotrope, 
bears sweet-scented flowers of white and purplish-rose 2 feet. 
Native throughout the North Temperate Zone.—packet 10c 
VINCA (Madagascar Periwinkle) □ 
Culture 3, 4, or 5. Normal germination, 10-12 days 
Valuable for pot culture or for borders, tender annual. 1 foot. 
Seed often germinates slowly. Roots may be taken up in the 
Fall, potted, and flowered indoors during the Winter. Foliage 
a shiny dark green, somewhat like that of a gardenia. Native 
of the Island of Madagascar as well as other tropical spots. 
Alba Pura —Pure white.—packet 10c 
•Alba Rosea Oculata —-Waxy white, with deep rose eye.— 
packet 10c 
Rosea —Rose petals, crimson eye.—packet 10c 
Mixed —packet 10c 
VENIDIUM (Monarch of The Veldt) □ 
Culture 4. Normal germination, 30 days 
Fastuosum —2-3 feet. “All-America” Silver Medal 1933. 
Daisylike flowers 4-5 inches across, with a double row of 
brilliant orange petals with center zone of purple-black. Sow 
in March or April in a sunny position, or can be started indoors 
for earlier bloom. Foliage silky gray. Grows wild in South 
Africa.—packet 10c 
Hybrids Mixed —Includes buff, lemon, cream, light orange, 
white, butter-yellow, etc.—packet 15c 
VERBENA □ 
Culture 4 or 5. Normal germination, 10-15 days 
The Verbena is a- well-known annual of creeping habit. 
Partially upright, but when prostrate taking root freely where 
stems come in contact with the ground. Excellent for bedding. 
In bloom 90 days. ; Verbenas are found nearly all over the 
world. The origin of the garden variety, however, is unknown, 
as it is believed to be a multiple hybrid. 
Gigantea Lavender G-lory —Silver Medal “All-America” 1933 
Gigantea Blue Shades Gigantea Firefly or Scarlet 
Gigantea Pink Shades Gigantea Golden Queen 
•Gigantea White 
Any of the above packets 10c 
Gigantea Choice Mixed —packet 5c 
•Beauty of Oxford Hybrids —“All-America” Bronze Medal 
1933. Shades from rose pink to rose red. Astonishingly 
brilliant.—packet 10c 
VERONICA (Speedwell) O 
Culture 3. Set out Sept. Normal germination, 15-20 days 
•Spicata —Bears small spikes of rich blue flowers in July and 
August. Exceedingly attractive plants 2-3 feet tall. Native 
in Northern Europe and Asia.—packet 10c 
VIOLA CORNUTA □ 
Culture 3. Set out Sept. Normal germination, 8-40 days 
Tufted Pansy Special Formula Mixed —This plant is often 
mistaken for a small-size pansy. It belongs to the same family, 
but is quite different, for the petals do not overlap nearly so 
much as in the pansy. The season is longer, and the plants are 
much more hardy. A gem for rock gardening. Clear colors of 
yellow, white, terra-cotta, rich purple, lavender, apricot, and 
rose. Keep flowers cut to promote continuous bloom.—pkt. 16c 
Viola Tricolor —See Pansies. 
VISCARIA □ 
Culture 4 or 5. Normal germination, 15-30 days 
•Blue Pearl —A new introduction from England. Semi¬ 
dwarf, and pure lavender-blue, this plant is ideal for mass 
effects.—packet 15c 
WALLFLOWER (Cheiranthus) O 
Culture 4 or 5. Normal germination, 5-10 days 
Thriving in poor soil, the Wallflower is a half-hardy perennial, 
producing beautiful fragrant flowers, mostly yellow, orange and 
brown. Requires protection during the Winter. Blooms first 
year if sown early. 18 inches. Excellent for planting against 
wall with southern exposure. Native in many parts of Europe. 
Large Flowering Single Mixed —packet 10c 
Siberian Wallflower —Brilliant orange. Single.—packet 10c 
•Early Wonder Double Mixed —packet 15c 
WILD CUCUMBER VINE □ 
Culture 1. Germination, 60-120 days 
Echinocystis Lobata —This quick-growing vine is invaluable 
as a cover for stumps, fences, etc., and is covered with small 
fragrant white flowers, followed by ornamental seed pods. 
Splendid for preventing washing on banks.—-packet 10c 
Yarrow —See Achillea. 
ZINNIA □ 
Culture 1 or 4. Normal germination, 5-10 days 
Johann Gottfried Zinn, a German, in 1757, published a 
Catalogue of the Plants in the Garden of Gottingen” listing 
this plant for the first time anywhere, and giving it his name. 
The Landreths, who introduced the Zinnia from Mexico to 
commercial use more than 140 years ago, feel that their strain 
is unsurpassed by that of any seedsman. All our seed is Cali¬ 
fornia-grown, under the most careful supervision of experts. 
Our “Bloomsdale Mixtures” are not “grown-as-mixtures” as is 
often the case, but are blended from the very best named 
varieties, which ha,ve been grown as separate colors. This 
assures a much wider color-range than is possible by the 
common method. 
Blooms from July to frost. Seeds can be planted in the open 
or sown indoors and the young plants transplanted if desired. 
Dwarf varieties should stand about one foot apart, and tall 
varieties double this distance. W ill grow anywhere and stand 
any amount of rough treatment, and is immune to disease. 
Very ornamental and satisfactory as a cut flower. Plant in 
July to get the largest and best flowers. 
