Well, friends, a crop like this just cannot be beat, and it does not just “happen.” It was perfect, 100 per cent true to name, 
every melon a perfect melon. You could not find one “off” melon in the entire 21 acres. This is the new Cantaloupe, Pride of 
Wisconsin, which was awarded the prize as the best new Cantaloupe in the All-America Selections. But remember this crop 
was grown from Schell’s Quality Pure-bred Strain of seed of this variety. Plant Schell’s Quality Strain, Pride of Wisconsin. 
Schell’s Cantaloupes 
HOW TO GROW CANTALOUPES and WATERMELONS. Plant them in May. They always do best on a light, loose, 
rich soil. Dig deep and work the soil until it is very fine, mixing several shovels of Wizard Brand Sheep Manure or some other 
well-rotted manure into each hill. No plants do well on half-worked, “lumpy” soil, void of plant-food. Make hills of Cantaloupes 
4 to 5 feet apart each way, and Watermelons 6 to 8 feet apart. Plant 10 to 12 seeds in a hill to insure a good stand of plants. 
As soon as they are through the ground, spray. When danger of bugs is past, thin out all but two of the best plants. Keep spray¬ 
ing them every two weeks, if necessary. In cultivating do not injure the plants. One ounce 50 hills; 2 to 3 pounds to an acre. 
The time from planting to ripening for eating is given after each variety. This is approximate, as growing conditions have their 
effect in either helping or retarding growth. Do not pull your melons until you are sure they are ripe. 
New Cantaloupe, Pride of Wisconsin, 
The above photograph and the one in color on the front cover show a crop of this grand new Cantaloupe grown by one of 
our customers Mr. T. P. Hiland on his farm here in Pennsylvania. They were so exceedingly good in every way that the 
dealers clamored for more and more, and paid him a premium price above western melons. Mr. Hiland planted 21 acres on May 18 
and began picking August 27. The day before Labor Day he picked 800 bushels. On September 13, when these pictures were taken, 
he had sold 4500 bushels at an average of $1 per 54 bus. basket, and you could scarcely see where any had been taken off. He 
estimated there was this many more to harvest. He used 500 lbs. 4-16-4 per acre and dusted the vines once. Schell’s Pride of 
Wisconsin is almost round; smooth skin when young, developing a heavy netting when fully grown. Its flesh is e.xtraordinarily 
thick, bright salmon color; most deliciously sweet; luscious flavor, small seed cavity; ripens right up to the rind. Yields tremen¬ 
dously; ready to begin picking in 90 to 100 days. Grow more good Cantaloupes; you can sell all you can grow at a good profit. 
Price of Seed of Schell’s Strain Pride of Wisconsin, pkt. 10 cts.; oz. 20 cts.; 2 ozs. 35 cts.; ViP*. 65 cts.; Vzlb. $1; lb. $2; 
5 lbs. $9.50; 10 lbs. $18; 25 lbs. or more at $1.75. 
Gold-Lined Rocky Ford. J"^tX^o 
Rocky Ford but not ribbed like it. and the skin is covered with 
a thick gray netting on green, making it very attractive. The 
flesh is thick, rich green to the seed-cavity, which is gold lined. 
Pkt. 5 cts.; oz. 10 cts.; V 4 lb. 35 cts.; lb. $1. 
Honey Rock or Sugar Rock. 85 days. Round as a ball in 
shape, extremely early, prominently netted. The flesh is 
deep orange. The skin is light green, turning to light golden 
yellow. Pkt. 10 cts.; oz. 15 cts.; J41b. 45 cts.; lb. $1.25. 
Jenny Lind. 87 days. The fruits are small, but very sweet 
and luscious. Pkt. 5 cts.; oz. 10 cts.; 35 cts.; lb. $1. 
Golden Netted Gem. 87 days. Oval, almost round; skin is 
light golden yellow, netted. Flesh is light green, melting and 
delicious. Pkt. 5 cts.; oz. 10 cts.; Mlb. 35 cts.; lb. $1. 
Miller’s Cream. 92 days. Salmon flesh; very fine; a great 
favorite. Large round fruits; light green; skin netted. Pkt. 
5 cts.; oz. 10 cts.; J^lb- 35 cts.; lb. $1. 
Hearts of Gold. 
92 days. A very excellent melon of 
_ delicious flavor, with very deep rich 
orange-red flesh. It is grown very extensively by both eastern 
and western market growers. Pkt. 10 cts.; oz. 15 cts.; ViP>. 
40 cts.; lb. $1.25; 3 lbs. (for 1 acre) $3.45; 10 lbs. $10. 
Fordhook. 87 days. Medium size, round, flattened at the 
ends, heavily ribbed. Skin deep emerald-green; flesh thick, 
orange-yellow. Pkt. 10 cts.; oz. 15 cts.; }41b. 40 cts.; lb. J1.25. 
Tip-Top. 96 days. Salmon-fleshed. A big yielder. Fruits are 
large and for genuine quality it is about impossible to sur¬ 
pass. Pkt. 5 cts.; oz. 10 cts.; Mlb. 35 cts.; lb. $1. 
Emerald Gem. 87 days. Fine yellow or salmon-fleshed melon; 
delicious. Pkt. 5 cts.; oz. 10 cts.; Klb. 35 cts.; lb. $1. 
SchelVs Extra-Early. 
65 days. Very valuable be¬ 
cause of its extreme earli¬ 
ness. It is of excellent quality, with very thick salmon flesh 
of richest flavor. The fruits are oval, averaging 8 inches long 
by about 4j^ inches in diameter, with heavy netting. Pkt. 
10 cts.; oz. 15 cts.; V^lb. 40 cts.; lb $1.50; 3 lbs. (for 
1 acre) $4.25. 
^1inc>rfprtn days, inside is the real story—the rich 
vjupfKi f reddish salmon flesh extends from the little 
seed-cavity clear to the thin, tough rind. Its keeping and ship¬ 
ping qualities are the best. Pkt. 5 cts.; oz. 15 cts.; ^^lb. 
40 cts.; lb. $1.25; 3 lbs. (for 1 acre) $3.45. 
Banana. 94 days. Salmon flesh. Melons are 14 to 16 inches 
long, thin, and of delicious quality. Pkt. 10 cts.; oz. 15 cts.; 
Mlb. 40 cts.; lb. $1.25. 
Honey Ball. 100 days. A very thick wall of luscious green 
meat, tough rind and a small seed-cavity. Very prolific, and 
vines are rust-resistant. Bright yellow when ripe. Shape 
round. Pkt. 5 cts.; oz. 15 cts.; K'b. 40 cts.; lb. $1.25. 
Honey Dew Melon. 120 days. The melons are large and 
round; the outer skin is hard and almost white, turning to a 
lemon color when ripe. The thick, deep flesh is light green, 
rich flavor, very juicy, unlike any other melon. Plant as early 
as possible. Pkt. 5 cts.;oz. 15 cts.; J^lb. 40 cts.; lb. $1.25. 
Paul Rose. 88 days. Salmon flesh. Almost round; flesh deep 
and firm and very sweet and luscious. Pkt. 5 cts.; oz. 10 cts.; 
Klb. 35 cts.; lb. $1. 
c 65 days. Considered by many to be/lie W05/ 
^ ZJt/Jt. profitable crop where earliness with quality 
dominates the market. Deep salmon flesh of excellent quality. 
Oval, about 8 by 4)4 inches, heavy netting. Pkt. 10 cts.; oz. 
15 cts.; y4lb.40[cts.;lb.$l; 31bs. (for 1 acre) $2.70; 10 lbs. $8. 
THEY GROW BETTER 
THEY YIELD BETTER 
23 
