/FAIRMORE 
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Fairmore leads in four important ways 
First high quality shipping berry the South has ever had. 
First in ability to stand shipment—the firm flesh and tough skin of the berries making it even 
better than its parents—Fairfax and Blakemore—as a shipper. 
Fairmore and Fairfax sold for more money in 1940 than any other berries shipped from North 
Carolina (the only place where Fairmore has been grown in quantity). U. S. Government market 
reports show these two topping the market throughout the season. 
Fairmore has the highest Vitamin C content of seven leading varieties tested by the Department 
of Chemistry at Raleigh, N. C. in 1939. It is 79% higher than Missionary which was the lowest 
of the seven. 
The plant growth of Fairmore (N. C. 669) is very vigorous and healthy, making fewer 
plants, but larger ones than either Blakemore or Missionary. 
Total yields of berries have been equal to or greater than Blakemore, but tests have shown 
a greater yield of Number One Berries from Fairmore than from either Blakemore or Mission¬ 
ary. The berries ripen early, about with Blakemore. 
Fairmore’s best recommendation is that growers who know it best in North Carolina and 
other Southern states, are increasing their Fairmore planting. It has enough good qualities so 
that it should be tried in the middle states, though it may not be as productive there as it is 
from Virginia south. Blakemore, Missionary and Klondyke are not of high dessert quality but 
are still by long odds the “Big Three” of early Southern shipping berries. If Fairmore comes 
through in other Southern States as it has in North Carolina, the Big Three may have to move 
over and make it a “Big Four” with Fairmore at the top with them. 
An early Southern berry of high quality! Won’t Northern consumers relish that? Consumers 
in the South like really good berries too. Southern planters, set some Fairmore and help supply 
this demand! Price list of plants, page 35. 
Daybreak 
What’s in a name? Cer¬ 
tainly Daybreak (N. C. 
419) is well named be¬ 
cause it is the first variety 
to ripen in the Spring- in eastern North Carolina 
where it has been grown mostly. There it starts 
several days ahead of Blakemore and a full week 
ahead of Missionary. In that section two spring 
crops are produced. In most years Daybreak 
makes a very heavy first crop (when prices are 
highest) and very little second crop. However, 
in 1937 when frost killed much of the first crop, 
a heavy second crop was produced. 
Daybreak has been about as productive as 
Missionary and Blakemore in most years. Ber¬ 
ries are larger than Blakemore but not as large 
as Fairmore. The color is a glossy crimson 
similar to Fairfax but not as dark. Flesh is 
bright red and of high quality, but not as solid 
as either of its parents, Missionary and Fairfax. 
Daybreak is recommended chiefly as a high 
quality, home garden and local market berry 
for North Carolina and other parts of the South. 
It’s just as easy to grow as Blakemore, Mis¬ 
sionary or Klondyke and it is far easier to eat. 
Price list, page 35. 
Senator Dunlap «“£.“•> 
An old variety still widely grown in the North 
Central states. It makes vigorous plant growth 
and is very hardy in Northern regions. 1 he 
berries are medium in size, good in quality and 
have a bright, rich red clear through.^ It is a 
favorite for canning. Price list, page 35. 
Southland 
A high quality early berry 
especially adapted to the 
South. The plants make a 
vigorous, healthy growth, 
which stands up under high temperatures. The 
berries are large and attractive. Southland 
originated in North Carolina where it is well 
liked as a home garden and local market berry, 
but growers in other Southern states appreciate 
Southland too. From Independence County, 
Arkansas, Mr. C. W. Martin writes, “Southland 
outyielded and outsold all other varieties”. And 
from Texas (Harris Co.), comes this word. “Put 
Southland on your list of winners. It repeats 
everywhere sold and is an enormous fruiter. Got 
premium prices for them”. Signed by E. H. 
Cabeen. We have a nice but rather short stock 
of Southland this year so order early. Price 
list, page 35. 
A new variety from Connecti¬ 
cut and named for a town in 
that state. Originated and 
tested by Dr. D. F. Jones of 
the New Haven Experiment Station. Shelton is 
a medium early berry which makes a vigorous, 
healthy plant growth. The plants are quite pro¬ 
ductive. The berries are medium to large, with 
an attractive light red color and a bright green 
cap. They look nice. As grown here in Mary¬ 
land, the berries are not very firm and are only 
fair in quality. As with Premier, however, both 
quality and firmness are better when grown fur¬ 
ther North. Dr. Jones considers it well worthy 
of trial as a general market and shipping berry. 
Price list, page 35. 
^ Shelton 
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