ROEDING’S QUALITY 
ROS 
MMOBRIVBD 
ve FEBS 1941 % 























START RIGHT ... And 
Get MORE FUN From‘ 
Your Rose Garden ... 
There's only one yardstick by which to meas- 
ure your investment in roses .. . results! When 
ycur roses win excited exclamations of ap- 
proval from everyone who sees them, you know 
that money, time and effort have been well 
invested. 
Success with roses is really easy to attain. 
Just start right, and follow the simple steps for 
cultivation given on page 6. To start right, 
plant Roeding’s Quality Roses, not merely 
because we say they're the best, but be- 
cause they give you every one of these 7 
essentials for success:— 
1. Every rose is a Number 1 Grade, 2-year- 
old bush. (This means strong, healthy, 
top quality plants that do well from the 
day you plant them.) 
2. Our Roses produce more blooms, 
commencing with the first season. 
3. The bushes have strong root systems 
that take hold fast, because of ideal 
soil and generous spacing in our 
Growing Grounds. 
4. Individually grown with extra care in 
our Own growing grounds, and de- 
ivered to you direct from the grower. 

ee 2 ©. Each new variety has been field test- 
o ud ed, to assure that it gives satisfactory 
results. 
6. Roeding’s Quality Roses are criti- 
cally inspected before delivery or 
shipment. 
7. Our roses, like the statements 
above, are backed by the respon- 
sibility of the West's oldest and 
largest nursery ... reliable for 
76 years. 
SAVE MONEY by 
Coming to Niles 
Customers find it pays to come 
to Niles, especially those who 
live within a 75-mile radius of 
San Francisco Bay. Please note 
this ‘bonus’ to those who visit 
our Niles headquarters:— 
GOLDEN STATE SPECIAL 10% DISCOUNT 
Allowed on Quoted Prices 
. . . Theme Rose of the Golden Gate International Ex position panellc oh Orders el 45.00 oc mitre 
We are proud to be able to offer you this beautiful new rose which Francis Meilland, taken with you. (Applies to all types 
famous French hybridizer, created for the Golden Gate International Exposition. Two out- of purchases, not roses alone.)’ 
standing features of Golden State are its strong, vigorous growth and the length of its This is in addition to the 
flower stems—12 to 18 inches. Color in spring is lemon-yellow, deepening in summer and 
autumn to rich golden-yellow. Buds are ovoid and shapely, opening to fully double blooms 
of 50 to 60 petals. Plant Golden State now while it is new. It will add distinction to your 
garden. Price, $1.00 each; 3 for $2.50, postpaid in California. 
Quantity Discounts on Roses 
i (Does»not apply to Special Col- 
lections or to Patented Roses.) 
DEDUCT 10% FOR 10 TO 25 ROSES 
OR+20% FOR.26 ROSES OR MORE 
76TH YEAR { WWD NURSERY CO. 
GEORGE C. ROEDING, JR., Pres. 
Main Office: NILES, California 
Branch Nurseries: MENLO PARK SACRAMENTO MODESTO FRESNO 

