either), and we love to aid Prosperity in "meeting up” with nurserymen. 
Among our list of valued and long-standing customers are most of the 
prosperous nurserymen of eastern America, and we serve them for Pros¬ 
perity and with Prosperity and in Prosperity ! 
There is one kind of nurserymen we don’t want to help: the man 
who expects to have a fine catalogue "when he can afford it,” as a luxury. 
We do not want to print for any one who does not plan to have his 
catalogue pay him; we do not make "luxury” catalogues, or put on fool 
frills, or willingly permit a dollar’s waste on work we do. We prefer 
to work, and do work, for those who cannot afford not to have a good 
catalogue, with which to invite the good trade of the good people who 
are ready to help in making the self-respecting nurseryman prosperous. 
In 1906 we can care for some more of the Prosperity family. We 
are glad to write honest letters about catalogues to those who make 
honest inquiries and want our honest and best work. Try us. 
3. Horace J^cjfarlanti Company 
IPount Pleasant Press 
pamstmrg, Penna. 
P. S. — It is sometimes worth while to keep in good company. The 
standard of printing at the Mount Pleasant Press has been greatly 
advanced in the past four years by our work with magazines admitted 
to be the most beautiful in the world. We printed "Country Life in 
America” for the first three years of its life, which made its reputation. 
We designed and made "The Country Calendar” until it was merged 
with "Country Life,” just this month. Now we have undertaken to make 
"Suburban Life,” of Boston, (which comes to us unsolicited), just as 
beautiful as a magazine can be. All these magazines have helped the 
nurserymen, for they have made a market for fine plants, trees, vines 
and shrubs. But this good work for the out-door magazines is reflected 
fully on the catalogues we make, and they are admitted to be the best 
in America. We ought to know how to make them, for we have been 
endeavoring to excel for twenty-seven years! 
