Paul J. Howard’s California Flowerland 
Tuberous Begonias 
Our California Flowerland Tuberous Begonias are really phenomenal in 
size, form, texture and color tones. Visitors from all over the world mar- 
velled at our gorgeous beds of thousands of these grand plants all summer. 
From these beds, we have selected the finest tubers for selection of seed 
and for plants for your garden. 
Whether you choose to buy plants or tubers, you will be rewarded by 
glorious blooms in shaded beds, pots, window boxes, and hanging baskets. 
Tuberous Begonias flower from June until fall, and their glistening blos- 
soms are not only among the most effective garden subjects, but make 
richly beautiful table decorations and corsages. 
TUBEROUS BEGONIA DISPLAY 
One of Southern California’s most spectacular events. Tens of thousands of plants in 
bloom at California Flowerland, from June until fall, make a never-to-be-forgotten spec- 
tacle. Plan to see this great display at every opportunity. Besides our great beds of Be- 
gonias, grown for seed and tubers, you will find lovely potted plants to beautify your own 
garden, 

Plant Tuberous Begonias in a light porus 
soil mixture composed of leafmold and sandy 
loam, enriched with well rotted manure. Keep 
them moist at all times, using fine overhead 
spray during warm weather. Feed them com- 
mercial fertilizer as soon as they have become 
established, and again when in full bloom. 
Do not put fertilizer in direct contact with 
the stems. 

DOUBLE CAMELLIA TYPE 
The most popular form, with flowers five to 
eight inches across, resembling camellias. 
Pink, Salmon Rose, Cardinal Red, Scarlet, Sal- 
mon, Rose, White, Orange, Yellow. 
PICOTEE TYPE 
Flowers like the Camellia type, but slightly 
smaller, in beautiful two-toned combinations of 
color. 
Apricot, Salmon, Red, Rose. 
SINGLE CRESTED 
Beautiful flowers with ruffled, fluted and 
frilled crest overlaid on each petal. 
White, Dark Red, Yellow, Scarlet, Pink. 
CARNATION FLOWERED TYPE 
Very double flowers, with frilled petals, lovely 
for bedding and pot plants. 
Crimson-Rose, Dark Red, Salmon, Apricot, Rose 
Pink, Scarlet, Orange, White, Yellow. 
SINGLE FRILLED TYPE 
Exquisite large flowers, beautifully frilled and 
ruffled at the edges. 
Yellow, Orange, White, Pink, Crimson Rose, 
Scarlet, Apricot, Salmon, Dark Red. 
GIANT SINGLE TYPE 
Perhaps the showiest of all for bedding. Flow- 
ers of astonishing size face upward on strong 
stems, displaying a sheet of color. 
oie Dark Red, Orange, Rose, Salmon Pink, 
ite. 
HANGING BASKET BEGONIAS 
(Lloydi) 
One of the most attractive types. Their hang- 
ing habit, with great masses of blooms, makes 
them favorite decorations for terraces or sun 
porches, in hanging baskets or pots. Flowers are 
Deep Pink, White, Salmon, Red. 

PRICES OF TUBEROUS BEGONIAS 
Double Camellia, Rosebud, Picotee, Carnation and Lloydi (Hanging Basket) types: Tubers, 
or plants in 3-inch pots, each 20c; 10 for $1.80; 100 for $16.00. 
Single Frilled, Single Crested, and Giant Single: Tubers, or plants in 3-inch pots, each 15¢; 
10 for $1.35; 100 for $12.00. 
Large plants in 4-inch pots, of all types, each 35c; 10 for $3.15. 

HELIOTROPE 
An old favorite bedding plant, useful in many parts of the garden, either in masses, or 
as individual flowering shrubs, and in groups. Excellent, too, as pot plants. Their delight- 
ful perfume is an added attraction to the pleasing, rich color effects. Our new selected 
varieties, compact in habit, with immense trusses of bloom, are especially desirable. 
DWARF VARIETIES 
No. 3. Shapely plants, compact and spreading, 
growing about 18 inches high, with extra large 
trusses of rich reddish lilac. 
No. 8. Vigorous, upright plants, 18 to 24 
inches high, with especially attractive foliage and 
large, compact heads of lovely silvery lilac blooms, 
with distinctive fragrance. 
No. 10. A distinctly different and beautiful 
Heliotrope, with rich violet-purple fragrant 
blooms. Very dwarf and free flowering. 
No. 13. Very dwarf, spreading plants covered 
with masses of deep bluish purple flowers. 
No. 16. Medium tall plants, 2 to 214 feet 
high, vigorous and spreading. Large clusters of 
light lilac flowers. 
TALL VARIETIES 
_ No. 21 Pure white, large trusses on tall, up- 
right plants, two and one-half to three feet. 
No. 23. Rich dark purple flowers in showy, 
compact trusses. Plants are upright, with attrac- 
tive deep green foliage. 
No. 26. One of the most richly fragrant of all, 
with deep reddish lilac blossoms in great trusses 
on compact plants, about 14 inches high. 
Price of the above varieties of Heliotrope: 3- 
inch pots, each 20c; 10 for $1.80. 4-inch pots, 
each 35c; 10 for $3.15. 
Mixed Colors, Dwarf or Tall, 3-inch pots, each 
15¢; 10 for $1.35. 4-inch pots, each 25¢; 10 
for $2.25. 
Page Seven 

A Paul J. Howard Frilled Tuberous Begonia 
Below—Paul J. Howard’s Double Camellia-flowered 
Tuberous Begonia 

