Paul J. Howards California Flowerland Reses 
Cae OuR Nem GinOmviN FOR THE ROSE GARDENS OF THE WORLD 
weet Paul J. H d’s Established R 
The Garden of a Thousand presen sucks esta a isncd Roses 
Roses 





Careful buyers know that Paul J. Howard’s Extra Strong Rose 
Bushes produce more vigorous growth and a greater profusion of 
s We invite you to see the Garden of a Thou- finer flowers. 
o 
; sand pee * Sees A ihiciens 2 ee | We have selected from our fields only the heaviest, strongest 
SS: Wareccschareaan a a SS a eid oa $ two-year-old plants, budded on special root-stocks which form 
Ue eho aug Taal cscem nang crc, favorites vigorous branching root systems supplying extra strength to the 
est varieties, on trial for introducton in 1942. 
Some of these new roses will become the All- 
America Rose Selections for 1942. 
For planting throughout the year, and when dormant plants 
are not available, these superior bushes, too large to put in the 
commonly used gallon cans, we have planted in large containers 
with especially prepared soil to bring to your garden the best 
roses obtainable. 
Here you may choose the roses best suited 
for your garden, observe their habit of growth, 
foliage, blooming season and color and form 
of the blossoms. It is the ideal way to buy These larger bushes may be selected in full bloom. From them 
you may gather flowers for your table immediately, and through- 
5 
of the 19th century, side by side with the lat- ell developed tops. 
roses. 
out the season. 
Notwithstanding the greater expense of producing these far 
superior roses, their price is scarcely more than you would pay 
for ordinary bushes. 
All America Rese Selections 
Of the hundreds of new roses introduced recently, and tested 
in various parts of the country, the following were selected by 
a committee of noted rose authorities as being the finest and 
most satisfactory wherever roses are grown in the United States. 









NEW ROSE 
CHARLOTTE 
ARMSTRONG 
Price $1.50 
CALIFORNIA. (Patented). 1940 All America Rose Selection. This 
sensational new rose, obtained from the noted hybridizer, Mr. 
Fred H. Howard, borders our driveway at California Flowerland. 
Seemingly never out of bloom, it makes an amazing display of glori- 
ous ruddy orange and gold buds, and huge, thick petalled showy 
blooms. You can always gather long-stemmed fragrant beauties 
from@mthems tone renOWiIn Sa DUSIeS suena eis ae elena iawn ene $1.50 
CHARLOTTE ARMSTRONG. (Patented). This gorgeous new rose won 
the All-America Award over all others entered, and is the out- 
standing new rose for 1941. Long slender buds of blood red open 
into fine double flowers of brilliant red in cool weather, cherry rose 
in hot weather. The long stemmed blooms are ideal for cutting be- 
cause they open slowly, are beautiful until the last petals drop. The 
plant is strong, upright in growth, with luxurious, disease resisting 
foliage, and is extremely free flowering. We consider Charlotte 
Armstrong one of the finest roses ever introduced........... $1.50 
THE CHIEF. (Patented). All-America Rose Selection for 1940. 
Rich rose pink, enlivened by tones of coral and copper, fading to 
deep Tose pink as the flowers age. Very large blooms, full petalled 
and lasting, spicily fragrant; buds beautifully formed......... $1.50 
APRICOT QUEEN. (Patented). 1940 All-America Rose Selection. 
Orange and apricot at base of petals merging to salmony rose in the 
fully developed bloom, give a lovely new combination of colors. The 
beautiful long pointed buds and fragrant open flowers, with well 
placed petals of great substance, are exceptionally long lasting. . $1.50 
DICKSON’S RED. (Patented). All-America Rose Selection for 1940. 
Glowing scarlet crimson flowers, perfectly formed, on long stems 
that are ideal for cutting. Richly fragrant and does not fade. 
Bushys plants, streeadsOWenlin Gare erway ie ieee tiene end Soe a caer $1.50 
WORLD’S FAIR. (Patented). All-America Rose Selection for 1940. 
Large blooms, nearly 4 inches across, of deep crimson, borne in 
huge clusters that almost hide the foliage. Splendid for mass 
mleTadinel, 2 ielellooimnis Gomme .-occossncangnanseuoce: $1.25 
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