Op). are proud to present this Novelty 
booklet for your consideration, which offers for the 
first time a fine selection of new varieties — truly 
California’s Best Flower Novelties for the 1941 sea- 
son. California is acknowledged to be the chief source 
of supply for outstanding new flower varieties. 
Under present conditions, all dealers must become in- 
creasingly Novelty conscious and we appreciate our 
opportunity to be of service in supplying these new 
sales leaders. 
Pictured on the opposite page is a cross-section 
view of our 15 acre Trial and Experimental Ground. 
In this “work shop” we concentrate all efforts on the 
improvement of stock seed for next year’s planting; 
also by breeding and selection we endeavor to fix new 
sorts for ensuing years introduction. 
Also included in this booklet is a varied selection 
of the better recent introductions. Photographs, 
mounted electros, and nickletypes of the color plates 
are available for your 1941 catalog and will be sup- 
plied at cost. 
