
es ‘ 
as 
2 
WHOLESALE WAREHOUSE — Linden 
where 
most of our truck and L.C.L. shipments are re- 
ceived, and from which distributed. 
Station, 
A little under thirty years ago this business hung out its 
shingle—not so long ago—yet we are today selling the grand- 
children of some of our oldest customers. Time Marches On! 
Our beginning was very modest. Sales the 
first year amounted to only a few thousand 
dollars, but we felt there was a need for a 
seed business in Memphis that could offer to 
farmers of the South seeds that could be de- 
pended upon to be what they were claimed 
to be. Knowledge was required, pains-taking 
effort was required, continuous study to keep 
abreast of the changing times and condi- 
tions, was necessary. All of these qualifi- 
cations we had, and in addition, we were 
fired with an unquenchable enthusiasm for 
the business we had chosen as a life work. 
It’s an interesting business, and all of our 
organization find it so. All these things to- 
gether have made this firm grow into an 
outstanding position in the South, with sales 
of over a million dollars the past fiscal year. 
The seeds you buy don’t just grow in our back yard. Oh. 
no! Your Hairy Vetch and winter peas to rebuild your soil 
formerly came from Germany and Czecho-Slovakia, but now 
come principally from the Willamette Valley in Oregon. Your 
Dwarf Essex Rape, to feed your hogs and stock, has been 
coming from Japan. Your turnips have come from England 
and Japan, but are now produced abundantly in California, 
your Spinach from Holland, your bulbs from Holland, your 
Sweet Clover from North Dakota and Minnesota, Red Clover 
from Onio, Indiana, Illinois, ete.; Alfalfa from South Dakota, 
Wyoming, Kansas, Oklahoma, and so on. 
When these seeds reach our warehouses, an identifying lot 
number is given to each individual shipment of each par- 
ticular variety. A sample from each bag in the lot is then 
sent to the Seed Testing Laboratory and examined under 
microscope to see if it has the proper qualities. If so, we 
“take it to the cleaners,’’ the most modern electrically-oper- 
ated machinery with sets of screens of every conceivable 
kind of perforations to remove various shaped weeds and 

WHOLESALE WAREHOUSE—589 §. Front St., where 
we receive and ship most of our car-lot business. Also 
here is installed some of our largest and newest 
cleaning equipment. 
RETAIL STORE 
Warehousing .. . 
Wholesaling and 
Retailing Seeds 
for the SouthIand 
foreign matter, and fans that are so gauged that they actually 
‘“‘weigh’’ the seed in the air, lifting the unwanted material 
out and blowing it into spouts which carry it into receptacles, 
part to be sold for feeding, part to be burned. 
Then the cleaned seed is again sent to the laboratory for 
another examination to see that it is properly purified, a 
germination test is made to show that it grows properly, and 
the seeds are ready to go to you. The same identifying lot 
number is on the tag, along with a complete story of the seed 
in the bag—where they were grown, the purity, the germina- 
tion, ete. The complete history of each lot received—its origin, 
how many pounds received, and to whom each pound was 
sold—is kept on file for three years. In other words, each 
purchase you make from us is surrounded with every protec- 
tion that modern science has made possible. 
We served your grandfathers, and we expect to serve your 
children. 

























A branch Store at Cleve- 
land, Miss., to better serve 
our Delta customers with 
Top-Notch Field Seeds was 
opened two years ago- Mr. 
Milton Weinstein is in 
charge .. . Enthusiastic, 
energetic, conscientious, he 
wants to serve you. 
AN INSIDE PORTION of our large retail sales store, show- 
ing part of our garden seed and insecticide departments. 
16 S. Front St. 
Carrying com- 
plete stocks of 
Field, Garden, 
and Flower 
Seeds, Bulbs, 
Nursery Stock 
and miscel- 
laneous su p - 
plies. 
