ERE at Newark, in the rigorous climate of northern New York State, over 
2,500 acres are devoted to the Jackson & Perkins plantings, and the world’s 
largest Rose-hybridizing operations are maintained under the direction of 
Eugene S. Boerner, Director of Plant Research. Our standards are so exacting that 
only about one out of every fifteen hundred or two thousand seedlings ever finds a 
place among J. & P. Modern Roses. Welcome to the Rose Capital of America! 
Visitors to our fields this summer and fall are seeing a great carpet of color as the 
plants grown for you to plant this fall are blooming gloriously, gaining rugged vigor 
and storing up abundant energy to be even more beautiful in your garden. 
The fame of J. & P. Modern Roses has made Newark the mecca of Rosedom. 














In the J. & P. Test and Display Gardens there are rig : : "| 
20,000 Rose plants in over 3,000 varieties, more than Rati a 
500,000 blooms open at a time—all the Modern 
Roses already introduced, hundreds of new Roses for 
the future. It takes five years to prove and pores 
a new Rose. J. & P. is also closely associated with 
leading Rose hybridizers of other lands, with sole 
American rights for new introductions of McGredy, 
Dickson, Gaujard, Aicardi, Pahissa, etc. 









J. W. Johnston, director 
of Victory Garden Harvest 
Shows; Captain H. J. 
Markland, U.S.N.; Mrs. 
Marshall; Captain R.W. 
Britt, U.S.A.; and Charles 
H. Perkins, broadcast 
coast-to-coast. At right, 
other Army-Navy guests, 
in reviewing stand. 

Additional plantings of about 1,000 acres in our ee 
New Jersey nurseries and over 1,000 acres in the J. &P. Newark 4-H Club girls in a prize parade float 
California nurseries are required to properly serve the which had a real livine Rose Garden on wheels, 
increasing demand for Modern Rosesand nursery stock. emblematic of the Rose Capital of America. 
The Roses, Perennials and Fruits You Will 
Want to Plant This Fall 
OU will revel in the glorious, greatly _ inferior grades. There are thrills in grow- 
improved Modern Roses in this book: ing Modern Roses no commoner varieties 
HYBRID TEAS—everblooming, for beds Can give. They keep your garden a place 
set into lawns, beds along walks or drives, of beauty and fragrance long after older 
formal gardens, cutting gardens, exhibition kinds have lost favor. All are rugged, 
blooms, etc.—see pages 10 to 19. hardy, requiring a minimum of care. 
FLORIBUNDAS—everblooming, in J. & P. Modern Rose plants are the 
abundant clusters, extremely hardy; forall finest modern horticultural skill has 
the uses of Hybrid Teas, also for mass color een able to produce—superior in hardi- 
display, accent plantings in shrubbery, . ; 
Borders: ete panes'6 16.9. ness, resistance to disease, form, fra- 
CLIMBERS—everblooming, or long- Bt2MCe; habit and abundance of bloom. 
blooming; to train over archways, door- They are of unsurpassed quality—select 
ways, atbors, posts, fences, walls, etc. Varieties, full-stemmed with robust 
—pages 2, 20, 21. root systems, tested and proved by two 
Experienced gardeners recognize true Yeats’ growth in our own fields, true to 
values and fair prices. The continuing "4me, sturdy and free from disease. 
and abundant harvest in perfection of J. @& P. Modern Perennials, Dwarf 
form, color and fragrance of the J. & P. Apple Trees and other choicest Fruits for 
Modern Roses from June to October yout Victory Garden are of the same 
“We Need Our Flower Gardens’’—Dr. Ray C. Allen, quickly demonstrates te futility of the high quality. Sixty-eight years of 


Another view of the model Victory 
Garden Harvest Show set up by 
Cornell University—see pages 3,4. 
Sue Hastings’ puppet Pinocchio ca-% 
vorted about the J. & P. Gardens. 
Here, with the talented fingers of Sue 
Hastings herself at the other end of the 
strings, he admires a plant of Pinoc- 
chio Roses. 
Department of Floriculture, Cornell University small savings through lower prices for _ sevice are behind every plant we ship. 
; Order Early! The e unexpectedly h de- 
(over Cornell’s Radio Station WHCU) mand that exhausted many supplies this spring 
Dr Liberty Hyde Bailey: is seprating iiselt in the orders already received. 
° ° or fall planting. 
“Now, if ever, do we need our flower gardens. With the uncertainty 
and anxiety of the times in which we find ourselves, the need for 
recreational diversion is essential for the well-being of every in- 
dividual. Gardening fills this need to the fullest. It need not com- 
ete with any of the essentials of the war effort. It is significant that 
fecuttes of the benefit to health and morale, growing flowers was 
included as an important part of the Victory Garden program.” 
“The more terrible the conflicts of men 
the more restful, by contrast, are the 
quiet phenomena and objects of nature. 
The need for the solace of growing eo : 
things is pronounced when troubles phiniums ALK 
convulse the world. There is inspira- J. & P. Display 
tion and comfort in a Rose.”’ Gardens. 
Lovely Snowbank 
Floribunda Roses 
and giant Del- 







Another corner of 
our new gardens, 
one of many 
beauty spots in 
full bloom. 


Below is a scene from the northern California fields of 
Roses in the Pacific Nurseries of Jackson ( Perkins Co. 








A glimpse of one of the magnificent carpets of color in the jj 
Newark Rose fields of the Jackson & Perkins Nurseries. 


