The J.&6 P. Motto: 

At right is a part of the day's 
orders, securely packed in modern 
containers specially designed for 
Modern Rose plants. 
J. & P. nurserymen in the fields 
last June budding plants that 
will be harvested next fall for 
the planting season of 1943. 
A typical plant. 
Sixty-Seven Years of Service 
NOW, in the sixty-eighth year of service to ; 
gardening, our extensive trade requires the § 
operation of nurseries from the Atlantic to the 
Pacific and the most modern scientific methods 
and equipment for propagation, growing, 
packing and shipping, including air-condi- 
tioned storage for the ideal winter care of 
dormant plants. Experimental greenhouses are 
also maintained in Newark, so our plant research 
and hybridizing activities may continue with- 
out interruption in the winter months. 
ONLY ONE GRADE- 
fair prices. The continuing and abundant harvest in 
perfection of form, color and fragrance of J. & P. 
Modern Roses from June to October quickly demonstrates 
the futility of the small savings through lower prices for 
inferior grades. J. & P. Modern Rose plants are more than 
“No. 1 grade’ and ‘‘2-yr.-old’’—they are the finest in every 
way that modern horticultural skill has been able to pro- 
duce—superior in hardiness, resistance to disease, form, 
fragrance, habit and abundance of bloom. 
Our full facilities have been used to give you unsurpassed 
quality—select varieties, full-stemmed with robust root 
systems, tested and proved by two years’ growth in our 
own fields, true to name and class, sturdy and free from 
disease. 
J. & P. Modern Perennials, Shrubs and Trees are of the 
same high quality and newest select varieties as our Modern 
Roses. The continually increasing demand is splendid 
evidence that in this way we can serve you best. 
Pie ies gardeners recognize true values and 
Above is a portion 
of the air-condition- 
ing equipment in our 
storage buildings, 
so your plants will 
be in best possible 
condition for tm- 
mediate growth and 
abundant bloom. 
The increased demand for 


son has ended. 
Perennials 
All Roses and Se a ’ 
(Everything Except Tree Roses, Flowering 
Trees and Shrubs, Apple Trees) 
Every price in this book includes transporta- 
ito your address in accord with terms 
at right, except for those noted above (C.O.D. 
shipments are transportation collect). Do not 
try to send extra money with your order for 
All J. & P. shipments are 
carefully and securely packed in modern 
tion pai 
transportation. 
containers. 
We Do Not Ship Plants of Our 
Modern Perennials West of Denver 
Jackson & Perkins Co. 
Page 46 
for all orders under $10.; or $1. with order and 
balance C.O.D. If you do not wish to send cash 
with a larger order and do not now have a 
charge account with us, please give bank and 
3 other references. 
C.O.D. Orders—lf you wish C.O.D. ship- 
ment, send 10% cash with order, or $1. on order 
for less than $10. Your plants will be sent by 
parcel post or express; balance due, C.O.D. fee 
and transportation, collect. 
NEWARK, 


























/ 
@ 
odern 
Rose plants is exceeding all our 
expectations. We urge you to order 
early and avoid disappointment; the 
stock of many varieties may be 
exhausted before your planting sea- 
TERMS—Please send remittance with order | 
NEW YORK STATE 
le fure 
Largest Rose Hybridizing and 
Research Dept. in the World 
In addition to the extensive J. & P. test gar- 
dens in Newark’s rigorous climate of northern 
New York State, ample assurance of real hardiness 
in your garden, here the Jackson & Perkins Depart- 
ment of Plant Research maintains the world’s 
largest Rose hybridizing operations to assure con- 
tinued progress in the Parade of Modern Roses. 
Here debutantes of the Rosedom of the future are 
being created and developed for introduction even 
as much as five years from now. 
Under the direction of Eugene S. Boerner, real 
improvement has also been made in Modern Peren- 
nials; perhaps one of the outstanding accomplish- 
ments in this field is the J. & P. race of truly peren- 
nial, 100% double, Giant Delphiniums in separate 
colors on pages 39, 40 and 41. 

Even after close observation and extensive trials 
in our nurseries have convinced us we have a new 
Rose of unusual merit, we take another two years 
for actual garden tests by 120 trusted observers from 
coast to coast, who tell us how they do in their 
sections. 
disposal. 
Our regional experiences are at your 
Rose Plants for Gifts 
The unique J. & P. Modern Rose Plant Gift Certifi- 
cate, with a beautiful red Rose in a crystal-clear 
lastic box, in addition to its tremendous popularity 
- for Christmas giving, may be used at any time of year 
to observe birthdays, anniversaries, etc. 





The J. & P. Waterproof Label 
Symbol 
of our 
Guarantee 
Every Modern 
Rose plant you re- 
ceive from us bears 
a waterproof iden- 
tification label 
(see at left), symbol of our guarantee 
—that your plants will be of the 
finest quality, full-stemmed with ro- 
bust root systems, tested and proved 
by two years’ growth in our own fields, true to name and 
class, sturdy and free from disease, and will reach you in 
perfect condition. 
J. & P. Perennials, Trees, etc. must meet the same exacting 
standards as J. & P. Modern Roses and are backed by the 
J. & P. Guarantee of Quality and Satisfaction. 









SEXUAL REPRODUCTION OF 
1S PLANT WITHOUT LICENCE IS. 
STRICTLY PROHIBITED UNDER 
THE PROVISION OF THE 
PLANT PATENT ACT” 





PLANT PAT. NO. 304 
