IT PAYS TO PLANT THEM SMALL 
The physical cost of digging and shipping large plants is very 
much greater than for small plants. For this reason nursery stock 
about doubles in value every two years. A planting worth $1,000 
can be set out two years earlier for $500, or four years earlier for $250, 
or eight years earlier for less than $100! These figures are approxi- 
mate, but perfectly true, taken by and large, at least for stock in 
ordinary sizes. 
Aside from cost, consider the problem of finding labor for planting! 
Use 20-foot trees and three men take two hours to get it planted. 
One man can set out a small 6 foot tree in ten minutes! Or in ever- 
greens with a heavy ball of earth, what difference if the ball is small 
enough to go into a wheel-barrow! Or still smaller evergreens, that 
can be planted safely without an earth ball! 
And as for the fun of the thing—wait until you’ve watched a 
small plant grow into a specimen and fill the place you pictured in 
your mind! Remember, no transplanting is needed once a tree is 
in its proper place, since transplanting is only to keep roots in con- 
dition for final transplanting. A little judicous pruning need not 
take more than ten minutes a year! 
Cost, trouble, and enjoyment all point the same way: It pays to 
plant them small! 
We Like Small Orders 
However, we do not handle them the same way as most “mail- 
order” nurseries, who dig everything months in advance and store 
it in the packing house. We try to dig each order fresh the day 
before shipment. It costs money to dig one plant: A man has to go 
into the field, locate the block, inspect, dig and return with the 
plants and pack them. He can dig several in almost the same time 
as one of a kind, For this reason our prices for one of a kind are 
much higher than quantity rates. : 
You pay less for 5 plants than for 4! 
There are real bargains only if you order several of one size and 
kind. The hundred rates (50 or more of one kind) are many of them 
amazing bargains. We suggest if you yourself cannot use enough of 
one item to earn a low rate, you arrange with a friend or neighbor 
to share a shipment. Our costs are much lower, and we just pass this 
saving along in a lower price. 
Small sizes are cheaper than they seem 
Because not only is the initial cost lower than for large trees and 
shrubs, but packing cost is included and the expense of transportation 
is much less. Then on arrival, the labor of planting is absurdly 
lower than for big stock. Buy as small as you feel you can wait for. 
Transportation costs are Very Low 
You can reckon on about the following scale of costs:— 
1. Seedlings and Transplants (marked *) 5-10% of price. 
2. Young Aristocrats, even with B&B, 10-15% of list price. 
-8. Larger trees and shrubs without ball—10-15% of price. 
4, Larger evergreens, with B&B, see Page 8. 
This Guide offers the Right Kind of Plants 
Never buy the wrong kind of thing because of price, rather spend 
your money for a smaller size of the right thing. This advice is much 
more important than the amateur will think. We can furnish very 
complete lists—many hundreds of things not listed even in such a 
complete list as this Guide offers. Don’t put yourself in the position 
of wishing you had planted something different years afterwards! 
Guaranteed to Live? 
No one can guarantee that trees, animals, or any other living 
thing will live. Not even a human being can be guaranteed to live. 
We do guarantee two things:— 
1. That we will ship healthy plants to arrive in good, live condition. 
We will replace bea otherwise. 
2. That we are so sure of our stock, we will take half the risk even 
if it arrives in good condition and subsequently fails to live. We 
will replace at half price under these conditions. 
Cut Off Here 
(or use separate) 
| sheet) 
F. W. Kelsey Nursery Co. 
50 Church St., 
New York, N. Y. 
Please ship the following per 
terms on back of this form 
to: 
SHIP BY (Name)......... 
O Express 
O Freight 
About When?................. 
Name of Tree or Plant 
(Address)....... 

Order Form 
Enclosed’ $. 3.04.2. 03,.50254 
O) Charge my account 
O I wish to open an account 
and enclose part payment 
only. 
: 2 Do not write 
Size | Price |Total|;,, this apace 


(SEE TERMS ON BACK OF THIS FORM) m= 
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