
MORE THAN 40 YEARS 
perfor Over forty years we have devoted ourselves almost exclusively to 
raising five kinds of plants, testing five kinds of seeds, and growing the 
five kinds of truck from the plants—Cabbage, Cauliflower, Brussels Sprouts, 
Tomatoes and Celery. 
We have sometimes harvested 6 acres of Danish Cabbage and have 
harvested 21 tons per acre. 
We have sold $645 worth of Celery from three-fourths of an acre, 
$562.89 worth of tomatoes from 786 plants, $140.42 from 148 planis and 
raised as fine Cauliflower as can be grown. 
We have sold millions of Cabbage plants in a season to the large cabbage 
growers of New York State. 
Have received orders for 550,000 Snowball Cauliflower plants IN ONE 
DAY from the Cauliflower growers of the Long Island Cauliflower Assccia- 
tion or their neighbors. 
We have raised large quantities of Cauliflower plants for members of 
the Long Island Cauliflower Association from their seed. 
Have had men drive here with automobile trucks from other States to 
get truck lcads of our Cauliflower and Celery plants. 
Have raised large quantities of Cabbage plants for the cabbage SEED 
growers of Long Island, from which to grow seed. 
Have raised fields of Celery seed for seedmen. 
Have kept up a correspondence for many years with the largest growers 
of Cauliflower, Cabbage and Celery seed in the world, and tested their strains 
of seed, side by side, in our fields. 
The result of this is that we know about every place where the finest 
seeds are grown and every grower who grows them, and we know nearly 
all the places where poor seeds are grown and the growers of poor seeds, 
so we can hardly be cheated. 
We can get the best strains of seed there are because we have spent 
most of forty years in growing and testing these five things. 
The question is, will their strain of seed produce BIG CROPS. 
We do not ask the seed growers whether their seed will produce big crops. 
We try their seed for ourselves, side by side, then we know whether 
they will. 
We buy all the seeds for our plants with the one idea in mind—BIG 
CROPS and GOOD QUALITY. 
Whatever grower has bred up seed that will produce BIG CROPS and 
GOOD QUALITY, we buy it. 
Many of the big seed growers of Denmark, Holland and France send 
men to this country to sell their seeds. 
"They come to see us. 
We are glad to see them and talk with them, but their talk sells no 
seeds. 
It is the weighing up of the crop that their seeds has produced IN OUR 
FIELDS that gets the order or does not get it. 
Fine looking Cabbage and Cauliflower plants can be bought from many 
dealers in plants, but the fine looking plants do not always produce BIG 
HEADS. 
Like produces like. 
If the plants are grown from heavy yielding strains of seed you will get a 
BIG YIELD. 
If the plants were grown from light yielding strains of seed you will 
get a light crop. 
But BIG CROP SEEDS are the kind we buy and no other. 
Every one that buys our plants can count on getting these five things: 
1. The results of working all the time for over forty years with five 
kinds of plants. 
2. The BIGGEST CROP that any seed of these five kinds of vegetables 
will produce. 
8. As good plants as we can raise. 
4, As careful packing as we can do to get the plants to you in good 
order. 
5. Reasonable prices for the work we do on the plants. 
The following comment was published in our list in 1915: 
“The 1,000 cabbage and 500 cauliflower plants you sent me are doing 
fine, as are the beet plants.”—F. G. BURNELL, St. Albans, Vt. 
We received the following in 1938: 
IT’S ALL IN THE SEED 
“Your plants head up better than any I am able to raise from 
the seed. 
“Last year your price list was late in reaching me, so I bought 
1,000 plants from another firm. 
“They didn’t start good, so when your list came I got 1,000 from 
you. 
“TJ did not get 100 heads from the first lot of plants, but the 
plants you shipped me headed better than 95 per cent HARD HEADS, 
though it was very dry, 
“The plants Were set side by side.” 
F. G. BURNELL, St. Albans, Vermont. 
ene cE PT SID BER ES TREES PSPS SS ESS IE SEAS 


Sutton, Mass., ——————————_.. 
F. W. Rochelle & Sons. 
Dear Sirs: 
Your letter of January 21st in regard to Seeds and Plants was 
received. 
I note what you say in regard to quality, viz—‘‘Which we believe 
is the best strain in existence.” 
I am not going to dispute your claim, for I have tried your plants 
for two seasons with remarkable success. 
A representative of one of the largest seed houses in the State 
inspected my cauliflowers last fail, saw some matured plants which I 
had received from you, growing side by side with plants grown from 
seed—the best that I could buy—and he readily admitted the superior- 
ity of yours over all others. 
I understand that firm wrote you and tried to buy seed from you, 
but was refused. For which I am duly thankful. 
I am planning to raise five acres of cauliflowers the coming 
season and will order from you at least 5,000 plants, probably mcre, 
also seed. 
I would like the first 5,000 plants that you produce. 
I find that the sale of cauliflowers begins earlier each year. 
Yours truly, 
. 
Vs eS SIGS GD EAD SEE STE EDT FI DE IT ALE EG LEE LOI ELLE DE EE CBE ALES IEE EEA IEE: EIT 
Bovina, New York. 
“The 5,000 cauliflower plants I ordered from you last season were fine.” 

Andes, New York. ~ 
“The cauliflower plants we got from you last year were fine. Hardly 
lost a plant.” 
Union Grove, New York. 
“The cauliflower plants you sent me did well and produced fine heads.” 
Hamden, New York. 
“The cauliflower plants which I had from you last season were very 
satisfactory.” 
Haleott Center, New York. 
“T guess you have received a number of orders from my recommending 
your plants. I gave your lists to people who wanted plants.” 

pS AT SS A NE IEEE ERE TE PLE ST ESSE ETE OL ESS I SD ESI ETE PIO, 
—————- Farm 
HOTBED VEGETABLES 
» Owner 
Member Norfolk Hotbed Growers Association 
——, Virginia, 
Messrs. F. W. Rochelle & Sons, 
Chester, N. J. 
Gentlemen: 
I wish to say that the six thousand Snowball Cauliflower Plants 
I purchased from you last fall were the finest I have ever seen. 
I was given credit for having the finest Cauliflower in the two 
counties (Norfolk and Princess Anne, the two greatest trucking 
counties in the United States) and I want to place my order for 
16,000 for delivery between August 20th and 25th as I want to be 
sure of getting your plants again. 
I want to be sure to get the same variety and re-rooted plants 
as you shipped me last August, as they were splendid. 
Let me know if you require a deposit and I will mail you check 
and will write you later exact mailing date. 
Yours very truly, 


Johnstown, Pa. 
“The Cauliflower plants last year made fine heads. I had one dealer 
tell some other men that that was the finest cauliflower he ever saw.” 
Tcpsham, Maine. 
“Please send me 1,000 cauliflower plants. You certainly send good plants. 
Last year I bought 500 cauliflower plants from another place. I got 10 
heads out of the 500, but the 500 plants I got from you I lost but 38, and 
every plant had a good head.’’ 
Maytown, Pa. 
“I got Cauliflower plants from you last year and every one headed. 
The plants of many growers around here did not head. 
“Mine were fine.” 

Derry Village, N. H. 
“Regardless of season or conditions, I always got a wonderful 
return for the money invested in your cauliflower plants.” 

