October 31, 19 14 
LAND AND WATER 
pilllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllll| 
I How to help Tommy Atkins | 
S We cannot all go out to fight, but we can S 
ZS all do something to help our soldiers who ^ 
= are fighting our battles and defending the = 
^ honour of our native land, and in this way = 
= contribute to theirwell-being and efiiciency ^ 
I SEND HIM A FLASK OF I 
I HORLICK S I 
i_MALTED MILK TABLETS I 
Invaluable to a soldier 
in the field and most 
efficient in relieving 
hunger and thirst 
and preventing fatigue. 
We will send post free to any 
address a flask of these delicious 
and sustaining food tablets and 
a neat vest pocket case on 
receipt of 1/6. If the man is at 
the front, be particular to give 
his name, regimental number, 
regiment, brigade and division. 
Of all Chemists and Stores, in con- 
venient pocket flasks, 1/» each. 
Larger sizes, 1/6, 2/6 and 11/- 
HORLICK'S MALTED MILK Co., 
SLOUGH, BUCKS. 
iillllllilllllilllllllllllllllllllllllilllllltllllllllllllllllllilirr 
Half Price 
of good-cliiss ordinary cocoa. 
THREE GUPS A PENNY 
PLASMDN 
The wonderful new food beverage 
OAT- 
COCOA 
—a combination of the celebrated Plasmon Oat-Food and Pure Cocoa — 
LEAST COST 
MOST NOURISHMENT 
FINE CHOCOLATE FLAVOUR 
Procurable through all chemists, grocers or stores. If not, stnd P.O. 
or stamps, and it will be forwarded post free. Manufactured solely 
by Plasmon, Ltd. (Dept. 25), Farringdon Street, London, E.C. 
NO INCREASE tN PRtCE OF PLASMON FOODS. 
ALL BRITISH 
PLASMON CHOCOLATE 
is supplied as an 
Emergency Ration to the 
BRITISH TROOPS 
Warm Winter 
Tailor-mades 
We have just made up about 
250 Smart Winter Tailor- 
madesin four designs, of which 
the garment sketched is an 
example These Suits are 
made from hit,'h-grade Novelly 
Tweeds, Vicunas, Boucle 
Cloths and Striped Velours, 
which sell in the ordmary way 
at from 7/6 to 10/6 per yard. 
As the quantity is limited the 
garments cannot be sent on 
approval, or made specially 
to order. 
Smart Street Suit {as sketch), 
in high-grade Novelty Tweeds, 
Vicunas, BoucleCloths. jQ A 
All dark shades. oC^F 
Actual value 5J to 64 gns. 
CATALOGUE POST FflEE. 
KHAKI ARMY RUGS 
Very warm and durable. 
Size 6o in. by 90 in. 
Each I0f6 
100 Rugs for £50 
DebenViam 
&Freebody 
Wifjmopo Street. 
lC»vrndi«h Sqoarr) London W 
r*» LANCET lays : " Wi /ounJ that Ikt slalrmenis madt 
in rttard Iq Iht mtritt •/ tjiis paptr an correct. ike ffr, 
at any rate, it free from injurious or irritating substanc, 
smooth, and, while firm, becomes soft and apparently soluble like thin 
rice paper in contact with water. ' ' 
THE MOSTPERFECT TOILET PAPER EVER PRODUCED 
t^/^^ 
II you are not uiio* "NOVIO" TOILET PAPER ^"^^Ci*] 
you nre not uaing the BEST AND MOST ECONOMICAL. 
Co«u but little more than the cheaper nukes, and thr ROLLS 
CONTAIN MORE THAN DOUBLE THE QUANnTT. 
ANTISEPTIC-THINSOFT-STRONG & SILKY 
Uada Is ENQLANI) bj ElfSLiaH FaH amploriac XNOLISH LABOUR 
SOLO BVERYWHBRB in Rolli, Packeta, Cartona, by all 
Chemiata, Storea, Grocera, and Stationera. 
Wholeaale only of the Sole Makera. Chadwick Worka. 
26 Grove Park, S.E. 
NATIONAL RELIEF FUND 
THE PRINCE TO THE PEOPLE 
"Buckingham Palace. 
"At such a moment we all stand by one another, 
and it is to the heart of the British people that I 
confidently make this most earnest appeal. 
"EDWARD P." 
Subscripltons musi be addressed to : 
H.R.H. THE PRINCE OF WALES. 
BUCKINGHAM PALACE. LONDON. 
All letters may be sent post free. 
