October 31, 1 9 14 
LAND AND WATER 
I How to help Tommy Atkins | 
S We cannot all go out to fight, but we can S 
— all do something to help our soldiers who = 
S are fighting our battles and defending the ^ 
S honour of ournative land, and in this way ^ 
= contribute to their well-being and efficiency ^ 
I SEND HIM A FLASK OF I 
I HORLICH S i 
i MALTED MILK TABLETS i 
Invaluable to a soldier 
in the field and most 
efficient in relieving 
hunger and thirst 
and preventing fatigue. 
We will send post free to any 
address a flask of these delicious 
and sustaining food tablets and 
a neat vest pocket case on 
receipt of 1/6. If the man is at 
the front, be particular to give 
his name, regimental number, 
regiment, brigade and division. 
Of all Chemists and Stores, in con- 
venient pocket flasks, 1/» each. 
Larger sizes, 1^6, 2/6 and 11/- 
HORLICK'S MALTED MILK Co., 
SLOUGH. BUCKS. 
!>RRiiilillllllllllllilllllllllllllllllllltlllIIIIMIIIIIItllllllllllllE 
Warm Winter 
Tailor-mades 
We have just made up about 
250 Smart Winter Tailor- 
mades in four designs, of which 
the garment sketched is an 
example These Suits are 
made from high-grade Novelty 
Tweeds, Vicunas, Boucle 
Cloths and Striped Velouis, 
which sell in the ordinary way 
at from 7/6 to 10/6 per yard. 
As the quantity is limited the 
garments cannot be sent on 
approval, or made specially 
to order. 
Smart Street Suit [as sketch), 
in high-grade Novelty Tweeds, 
Vicunas, BoucleCloths. ^» A 
All dark shades. eC4 
Actual value 5^ to 6^ gn«. 
CATALOGVE fOST FKEE. 
KHAKI ARMY RUGS 
Very warm and durable. 
Size 60 in. by 90 in. 
Each 10,6 
lOQ Rugs for £50 
DebenKam 
& Freebody, 
%^igmoro Street. 
iCavetidisK Square) London.W 
Half Price 
of good-class ordinary cocoa. 
THREE GUPS A PENNY 
PLASMDN 
The wonderful new food beverage 
OAT- 
COCOA 
—a combination of the celebrated Plasmon Oat-Food and Pure Cocoa— 
LEAST COST 
MOST NOURISHMENT 
FINE CHOCOLATE FLAVOUR 
Procurable through all clieniists. grocers or stores. If not, send P.O. 
or stamps, and it will be forwarded post free. Manufactured solely 
by Plasmon, Ltd, (Depl. 25), Farringdon Street, London, E.G. 
NO iNCREASE iN PRICE OF PLASMON FOODS. 
ALL BRITISH 
PLASMON CHOCOLATE 
is supplied as an 
Emergency Ration to the 
BRITISH TROOPS 
Tks LANCET says : " W« found that the statements made 
in ruard to the merits of this paper are correct. 1 he paper. 
at any rate, i$ free from injurious or irritating substances, 
smooth, and, while firm, becomes soft and apparently soluble tike thin 
rice paper in contact with water. ' ' 
THE MOST PERFECT TOILET PAPER EVER PRODUCED 
^iS 
If you are not uainl "NOVIO" TOILET PAPER 
yon are not utini the BEST AND MOST ECONOMICAL. 
Cost! but little more than the cheaper makes, and Ih" ROLLS 
CONTAIN MORE THAN DOUBLE THE QUANTITY. 
ANTISEPTIC-THINSOFT-STRGIMG & SILKY 
Uada la EltatAND bj ESOLIBH FIKH implOTlnf IHOLISH LABOUR 
SOLD EVERYWHERE in Rolls. Packets, Cartons, by all 
Chemists. Stores, Grocers, and Stationers. 
Wholesale only of the Sole Makers. Chadnick Works, 
26 Grove Park, S.E. 
NATIONAL RELIEF FUND 
THE PRINCE TO THE PEOPLE 
" Buckingham Palace. 
"At such a moment we all stand by one another, 
and it is to the heart of the British people that I 
conBdently make this most earnest appeal. 
"EDWARD P." 
Subscriptions must be addressed to : 
H.R.H. THE PRINCE OF WALES. 
BUCKINGHAM PALACE. LONDON. 
All letters may be went post free. 
55 
