December 19, 1914 
LAND AND WATER 
Shall we send him a 
Waterman's Ideal ? 
FOR the brave fellow who has gone out to Hglit for King and Country, or to defend the 
Empire's interests overseas, there must be a special gift. Wliat shall it be ? Consider, 
first, the essentials ministering to his comfort or his convenience. Has he a Fountain 
Pen with which to write those stirring messages home ? Is it a reliable pen } If not, send him a 
Waterman's Ideal "Safety" Pen. Waterman's Ideal is ever ready to write. It is the world's 
best Fountain Pen. The Soldier or Sailor who owns one regards it as a most treasured possession. 
Waterman's Ideal is an ideal gift, not only for the brave fellows on Active Service, but for all one's 
intimate friends. To each and all it is doubly welcome, for it makes letter-writing pleasant and 
easy. It is also a permanent token of regard, for with reasonable care it will easily last a lifetime. 
] 
Wate^m:an's 
Ideal 
FouiJt^fePen 
MR. HILAIRE BELLOC'S APPRECIATION : 
" How do 1 know that the fellow writes with a quill ? A most unlike'y habiti To that I answer, yon 
are rif;ht. Less assertion, please, and more humility. 1 will tell you frankly with what i am writing. 
1 am writing with a \^' attrman' % Ideal Fountain Pen The nib is of pure (jold, as was the throne of 
Ch.irlt-nii.gne, in the 'Song of Roland.' . . . Well, then, the pen is of pure ^o\d, a pen thul runs 
stiairht au-av tike a u'illint: horse, or a jolly Utile ship ; indf ed, it is a pen so excellent that it reminds 
me of nty subject — the pleasure of taking up one's pen" — From " On Taking up One's Pen," coiilainect 
in " On Notliing," by Hilaiie Btltoc. By kind permission of the Author and Publisher, 
Presentation Pens illustrated. 
No. t2S. — Safety Pen, Plain or Cliaf.ed, 12/6 and upwards. 
No. 12S.G.M. — Safety, Cliased, with plain q ct. Gold Hands, 17/6 and upwards. 
No. 12S. — Safety, barleycorn c'otted. Silver fiom 35/- ; Gold from 84/- 
No. 12G.M.— Chased, with plain 9 ct (lokl Hands, from 15/- 
\o 12. — Filigree. Silver Irom 22/O ; Rolled Gold from 45/- ; 14 ct. Gold from g8/6 
No 412.— Fluted. Silver from 35/- ; flold from 84/- 
There are four types -Regular, Safety, Self filling and Pump-filling, with numerous 
designs in each. The " Safety " type is best for men on Active Service, as also for 
Ladies, Travellers, and Sportsmen, for it can be carried in any position, and will not 
le.ik. All high-class Stationers and Jewellers can supply. ICverv pen guaranteed. 
14 ct. Gold Nibs to suit all hiyids (exchanged gratis if nut exactly tight). 
Shuwiiit; tr.in^l irent view of SAI-'ETV I'en (closed). 
/(/•.ir.i.v/; or imitauons! 
No i;S. 
CM 
NO..S L. G. SLOAN, 
iJarleycorn 
l)ottL-iI. N»'w Vork : i;i Itroadvvay 
^,:'„f::: KINGSWAY, LONDON 
Montreal: 107 Notre Dame St., VV. 
No. i;. 
G,M. 
1 "^Q 
