LAND & WATER 
August 2, 1917 
jr 
The "Land & Water' Wrist Watch 
^ 
With unbreakable glass and luminous dial 
OST wrist watches are "gay deceivers." Some. are always in a hurry. 
Some are lazy; and some are .steady and sure, telling the time truth- 
fully year in and year out. Of the last kind is the Land & 
W.iter." 
The "Land & Water" is one of the greato.'st achievements 
of the watchmaker's skill. It is the finest quality timekeeper 
obtainable and has been proved by practical tests in the trenches 
equal in accuracy to a 40-guinea chonometer. For Naval and 
Military men it is the ideal watch. It is built to stand the jars 
and jolts inseparable from the conditions of modern warfare. 
The screwing-in of the movement into the specially built silver 
case, which is different to the ordinary way, renders the watch 
far more dust, damp and waterproof than any other pattern. 
The movement is fully jewelled and fitted with micrometer 
regulator for extra fine adjustment. Each watch is adjusted 
and compensated for all positions and temperatures and is backed 
by a two years' guarantee from the makers— a firm with a cen- 
tury's good name at stake. 
The " Land and Water " Wrist Watch, with unbreak- 
able glass and luminous dial, post free... £4 
Special non-magnetic Model, white dial ... £4 10 
9-ct. Gold Model, white dial only £8 
Stevcl Wristlet Extra. 
Stevel Wristlet (as illustrated), self adjust able. Fits 
all wrisrts— slender or stout. No straps, buckles, or 
other inconveniences. Enables the watch t o be slipped 
up tlie arm at wash-time, or turned face downwards, 
thus doing away with dial protectors. Strong and 
durable. 
Nickel plated, post free 2/3. Silver-plated, post free 
2/9. Gold-plated, poet free S/3. 
The " Q 
Alarm 
»> 
Pocket 
Watch 
Read this from the Trenches 
Messrs. Birch and Oaydon:-Dear Sirs,— I thought 
you might like to have some details about t'le wrist 
watch I purchased from you eighteen months ago. 
I have just arrived back in London on leave aft«r 
fl(t«n nionths in the trenches. The hands of the 
watcli have never been set since I left England, .ind 
on checking the variation, I And that the watch 
has eained leM than two minutes m the Dfteen 
months Duing this Ume the watch has always 
b^n on my wrist, and has been through many 
attacks in the Somme Battle, including the taking 
of . etc., and on countless occasions has 
been subject to very severe damping.— A. H. a., 
10th Bn. Royal Fusiliers. 
Obtainable only from 
Birch & Gaydon, Ltd. 
\. 
Technical and Scientific Instrument Makers to the Jldmiraliy & War Office, 
.^--— , IP. I J PPO WEST END BRANCH (Late John BarwU 
{^X')^^^ Fenchurch it., London, t.L.D , 19 PiccadUly Arcade, London, s.w, 
With luminous dial 
This Walch Is a remarkably accurate timfr 
keeper, tlie movement being of the best 
quality, fully jewelled, perfec:tly balanced and 
compensated for all temperatures. It Is par- 
ticularly recommended for tba use of oillcora 
in timing attacks, bombardments, etc. Equally 
suitable tor civilians who, if they possess It, 
need never depend upon memory for punrltt 
ality In keepmg appointments. The back pf 
the case opens so that at niglit-ttmo the 
watch may be stood at bedside ready to 
awaken you in the morning. The alarm is 
sim pie to set, and at the very moment of 
the appointed time a lengthy repeater-like 
sound will compel your attention. Should 
you fail to hear it (which is hardly possible 
unless surrounded by noise). Its vibrations 
are un m istakably Insistent. 
Kach Watch is fuUy guaranteed by th« 
makers. 
Oxydised £4 4s. Silver £5. 
t 
To the attack ! 
EACH morning finds the Briton preparing 
for the attack; the daily onslaught 
upon his enemy — the stubborn beard. 
There is only one eflFective way to a pleasant 
and easy victory, and that is lather — and still 
more lather. For lather that will not dry on 
the face; generous, creamy, fragrant lather. 
PRICE'S 
SHAVING STICK 
will add a pleasure to 
your shave. 
It lasts long, is usable to 
the last fraction of an inch. 
Of all Chemists, Hairdresaen 
and Stores. 
PRICES, 
BATTERSEA,S.W.ll. 
This advertisement, which appeared in 1912, is 
inserted to remind you of a Sunbeam' perform- 
ance thai has never been equalled by any car. 
U 9 
Twas a famous victory " 
GRAND PRIX RACE 
JUNE— 1912 
(THREE LITRE CLASS) 
1st SUNBEAM 
2nd SUNBEAM 
3rd SUNBEAM 
DISTANCE ... 956 MILES 
AVERAGE SPEED 65 M.P.H. 
WON BY 
COUPE DE REGULARITE 
SUNBEAM 
TEAM 
Note THIS WAS A SCRATCH RACE— NOT A HANDICAP. 
'Beyond doubt, the greatest feat in the history of motor racing." — 
Illustrated London ATews. 
THE SUNBEAM MOTOR CAR CO., Ltd. 
Head Office and Works: WOLVERHAMPTON 
Manchester Showrooms: 112 DEANSGATE 
Uodon and Diilrict Agent, (or Cirs . J. KEELE. Ltd., 72 New Bond Street, W 
