MORE PROSPECTS ... MORE ADVERTISING 
™“" BIGGER PROFITS FOR 
VIGORO DEALERS 

ALSO FEATURE 
VIGORO SPREADERS 
Profitable 
for you.. 
economical 
for your 
customers. 
Make re- 
sults sure! 
VIGORO TABLETS 
A swell specialty item that 
moves fast, gives you a nice 
margin. 
BUYERS GUIDE 


Big, colorful Vigoro ads will appear in these pop- 
ular national magazines during your best selling 
season. 
Tie in! Feature Vigoro! Get your share 

of this profitable business! 
@ 1942 is going to be a big year for 
Vigoro:. . 
ers. 
ommend 
In the past, most Vigoro promo- 
tion has been among upper class 
home owners. This year, higher 
wages and more hours of work are 
putting more money into the pock- 
and for Vigoro deal- 
ets of home owners everywhere. 
There’s a vast new market for 
Vigoro! We’re going after that 
market . .. with a more powerful 
advertising campaign, a bigger one 
than ever before, telling the amaz- 
ing story of Vigoro Magic... 
and Vigoro economy. Don’t fail to 
tie in! 
THE COMPLETE 
PLANT FOOD 
WIFT & COMPANY, CHICAGO, ILL. 
VIGORO 
