


“KEEP “EM GROWING 
TILL THE BOYS 
COME MARCHING HOME’ 
ND THAT—will be a full size assignment. Restrictions—and more restrictions. 
A Labor—Heat—Transporation—all will be ever growing problems. But our 
business is essential. Just as essential, as ninety-six per cent, of all business. 
There are only four things in life that we actually need, Food—Clothing—Heat 
and a place to live. Of the ninety-six per cent of the nonessentials if you will, 
we offer most in the bolstering of morale and administering to the soul. 
We officiate at marriage, welcome the new-born, cheer those that are ill. 
We brighten the Home both inside and out, through the years, and ease the 
sorrow at death. We should be proud of our profession. To state that it is non- 
essential is to say that the “American Way of Life” is wrong. Yet these are the 
things we are fighting to preserve. 
Most every establishment has some one at the front. Your business, our 
business, has some one out there who thinks of the place where he may return. 
“SO WE MUST KEEP ‘EM GROWING TILL THE BOYS COME MARCHING HOME”. 
Because of privations, our listings of Novelties, this year are few compared 
with other years. However, there are as many good standard items as usual that 
have been carefully chosen. 
The name Gloeckner has long been associated with the seed trade. We 
wish to identify it as a standard of Quality for many years to come. To accom- 
plish this we pledge a consistent year after year supply to high quality seed. 
This label, a facsimile of our cur- 
rent catalogue cover, with the 
every package of seed, and is your 
guarantee that the seed therein 
year plainly marked, is attached to 9 
is fresh from this year’s crop. 
Seeds... Plants... Bulbs 
From World Wide Sources 
15 East 26th St. New York City 








