CLOVERSET POTS 
THE POT FULL OF PROFIT FOR YOU 
Obviously there is nothing new about putting plants in pots 
and growing them in pots. This has been done for centuries. 
We make no claims for originality in that respect and present 
our plant Pots for your consideration believing that we, after 
fourteen years of constant use, have developed a Pot that is the 
most practical yet offered to the trade and as compared to the 
clay pots generally used we are justified in making the following 
claims for our Cloverset Pots: 
1. No loss from breakage. 
Fs Wiel only 1/16th of the weight of same capacity clay 
pots. 
3. Low price, may be given away with the plant. 
4. Non-porous, only 4% as much water is required to suf- 
ficiently supply the plant. 
o- Easy to remove from the plant by the purchaser. 
6. Convenient to use by the grower. 
7- Practical in shape with twice the soil capacity of same 
size clay pot. 
8%. Wide base prevents falling over in display gardens. 
Cloverset Pots Are No Experiment 
We have been using them successfully the past fourteen years 
and last year we sold over 750,000 of them to the Nurserymen 
and Florists all over the United States and we have received 
hundreds of letters telling us of their success with them. We 
now offer you these Cloverset Pots as a profitable operating 
medium through which to market your Roses, Perennials, Vines 
and all small nursery stock. 
Offer your nursery stock to your customers started and grow- 
ing in Cloverset Pots in full foliage or in bloom, when it will 
look most attractive and bring the most money and, therefore, 
the most profit. Bring your business up to date with modern 
merchandising methods as employed by the grocer with his 
prepared foods ready to eat, the clothier with his suits ready 
to wear, the motor car dealer with his cars ready to enjoy. In 
every line of business the methods of doing business have been 
revolutionized during the last decade. Are you as a nursery- 
man keeping your business up to date, or are you still doing 
business as it was done 40 years ago? 
Read This Booklet 
This instruction booklet is presented to you to help you bring 
your business up to date, to sell better plants, to make you more 
profit, and to make better satisfied customers. 
Good plants, proper soil and a suitable pot and proper care are 
the four essentials to good plants and satisfied customers. A 
cheap, poor, scrubby, poorly grown plant, in spite of all the 
care and coaxing it may receive, is still a scrub and will never 
be anything but a scrub, regardless of how much care thereafter 
given it. So, therefore, we emphasize the fact that first of all 
a good, strong, vigorous, well grown No. 1 plant is the key to 
success in growing and selling roses and other plants of every 
kind. 
A Personal Message from . . . ERNEST HAYSLER 
Cloverset Pots are the outcome of a desperate effort we made for several years to make our nursery pay us more 
than a bare living profit. In selling our stock as we did in the old-fashioned dormant way, we had only a few months 
in the spring and in the fall to do our entire year’s business, and during that time we had as our competitors the ten 
cent stores, the cut-rate drug stores, all the department stores and eyen some of the grocery stores, who had pansies 
and many other kinds of piants in flats for sale in the spring. We first grew our roses, which were our main line, 
in clay pots, knocking them out of the pots when the sale was made. We could not get a clay pot large enough, 
within a reasonable price, to accommodate the plant because, due to the shape of a clay pot, down at the bottom 
where the roots need room no room was to be had. Then again, when we knocked the plant out of the pot the break- 
age on busy days was terrific. After years of experimentation, we hit upon the Cloverset Pot as we now offer it to 
you, at a price cheap enough so that it can be given away with the plant. It is made of material that will stand 
through one or two seasons on top of the ground, where it can be handled, examined and selected by the customers. 
Our pot has many advantages over the clay pot besides those enumerated above. While we first developed this pot 
for our own use, our success with it soon produced calls on us from our friends and neighbors for their supply, and 
the business has grown so rapidly that last year we sold 750,000 of these pots to nurserymen and florists throughout 
the United States and Canada, and we have made shipments of them to Venezuela and Brazil. We offer you these 
pots as a practical operating medium through which to market all of your small nursery stock, such as perennials, 
roses, vines, shrubs and fruit trees. In fact, we use these pots for all of our nursery plants except shade trees and 
evergreens, and we even use hundreds of them for the small evergreens, which are grown in these pots one season 
and then lined out in our fields. 
(Signed) ERNEST HAYSLER. 

