Why Prices Are Higher in 1944 
First, most crops were very short last year. Second, the 
O.P.A. regulation M.P.R. 471 of Sept. 23, 19438, brought 
under price control, Alfalfa, Medium Red and Mammoth 
Clover, Alsike, Sweet Clover and Timothy. Ceilings were 
established for the grower, the country shipper, the proc- 
essor, wholesaler and retailer. The growers of these le- 
gumes obtained much higher prices for the 1943 crop. In- 
creases of around 30% to 60% over the previous year. 
Our prices are considerably under your local retail ceiling 
prices on account of our direct buying in carloads. After 
you pay the freight you still save money. On many lots 
around $1.50 to $38.00 a bushel. Order early. 
Why Our Prices Are Low 
There are many reasons why we quote lower prices than 
many other dealers. Common horse sense tells you our direct 
buying from the producing districts and selling direct to you 
will save you money. We cut out some of the middlemen’s 
profits. We have no salaried salesmen with big expense ac- 
counts. Don’t have a lot of bad book accounts. We handle mil- 
lions of pounds of seeds. Our buying power enables us to buy low 
and sell low. Low prices increase our sales. A 10% profit on 
$30.00 worth of orders looks better to us than 20% on $10.00 worth 
of orders. 
Our Seed Analyzed 
The test tags attached to ship- 
ments of seed show the results of 
the purity and germination tests of 
a composite sample of the lot of 
seed from which shipment is taken. 
This sample is obtained by taking 
small quantities of seed from dif- 
ferent portions of the lot. These are 
mixed thoroughly so as to make the 
composite sample as representative 
as possible of the entire lot of seed. A portion of this sample is 
taken to make the purity and germination test. This is the gen- 
eral method of testing seed and is followed by us. In most cases the 
analysis is our own, or from a commercial or state laboratory, but 
occasionally we use the analysis of the party selling us the seed if a 
reliable shipper. It is our aim to attach such test tags to all ship- 
ments made. Sometimes a tag will be missed or lost from the ship- 
ment, but in such case a test tag may be had upon request. 

OUR GRADES OF SEED 
Pinnacle Brand 
Our top grade and an extra 
fancy quality. Beautiful color. 
Plump seed, smooth, uniform. 
This is the brand that satisfies 
the most critical customers. It 
is always a great value at our 
low price. Buy it if you demand 
the very best. Price List Page 32. 
Universal Brand 
A very fancy quality running 
a shade under the Pinnacle in ap- 
pearance. Will compare favor- 
ably with many of the ‘“Best” 
grades. A sound, reliable type of 
stock priced at a nice saving in 
price. Price List Page 32. 
Recently a new Federal 
Seed Law was passed by 
Congress, regulating the 
sale of seeds in interstate 
commerce. It requires all 
seed shipments to be 
tagged according to the re- 
strictions of noxious weeds 
as provided by the law of 
State. Also purity 
and germination tests are 
given. This gives you prac- 
tically the same informa- 
tion as you would get from 
a retail seed dealer. 
your 
you, I am 








Part of our service is 
te take good country 
seed, reclean it, grade 
it. However, we often 
buy seed which has been 
previously cleaned and 
in such instances, we do 
not reclean it. Remov- 
ing weed seeds, light 
stock and chaff makes 
smoother, more uniform 
and more valuable 
stock. The percentage 
of clean out is often as- 
tonishing. You may be 
able to buy country 
seed for a few cents less, 
per acre, but it is more 
to your interest to sow 
recleaned, tested seed. 
Economy Brand 
Good serviceable seed. 
as nice in color. 
smaller berries. 
performance 
pleases buyers. 
for the price. 
See Page 32. 
Specials 
You will find other lots listed 
by different names. 
“‘specials’’ 
particulars 
described in 
Centerville, Mich. 
Gentlemen: Am interested in 2 bushels of northern grown Alfalfa and 
2 bushels of Sweet Clover; prices to be good for 2 weeks. Might say that 
last year I purchased 2 bushels of medium Red Clover from you and it is 
the best I ever saw. Not a single plant of buckhorn in it.. Thanking 
(Signed) W. J. Kelley, R.F.D. 2. 

Contains some 
Gives good 
and therefore 
A- real value 
These are 
instead of being 
classified under a certain grade. 
All are extra values. 
