HOW-TO-DO-IT PAGE 
ORDER POINTERS 
® HOW TO PAY. Use post-office or express money order, 
draft, or registered letter. Olds will be responsible 
for payment by mail if you send money any of these 
ways. We accept personal checks at face value. For 
small amounts, 50c or less, use coin or postage stamps 
(we prefer 5c stamps) but be sure to register your 
letter. 
® USE ORDER SHEET in back of book. If you want to 
write us later about your order, be sure to give post- 
office address where order was mailed .. or the order 
number. 
® OLDS ACKNOWLEDGE YOUR ORDER PROMPTLY. 
Where goods can be sent at once, we ship as soon as 
possible—small items by nvarcel post, large items by 
freight or express, with notice of shipment and bill of 
lading. If part of order is shipped, the shipment is 
our acknowledgment of your order. 
® GARDEN SEEDS SENT POSTPAID anywhere in U. S. 
proper, except the Market Gardeners’ Wholesale prices. 
On all foreign orders over 4 oz., add 10c per pound 
postage. PRICES ON FIELD SEEDS, POTATOES OR 
SIDE LINES DO NOT INCLUDE TRANSPORTATION 
UNLESS QUOTED POSTPAID. See table of parcel 
post rates on order blank. : 
@ LARGE SHIPMENTS ARE SENT BY FREIGHT, un- 
less you instruct us otherwise. We have three rail- 
roads here at Madison: Chicago and North Western; 
Chicago, Milwaukee, St. Paul and Pacific; and the 
Illinois Central. 
®C.0O.D. SHIPMENTS. Perishable items, such as plants 
and nursery stock, cannot be sent C. O. D. Other things 
will be sent C O. D. if one-fourth the amount accom- 
panies order. 
Why the Early Bird... 
We ask you to order early NOT because we anticipate 
seed shortages, for we believe our supply is adequate 
even if Victory gardening surpasses 1943. We cannot fill 
your orders as rapidly as previousy because experienced 
help is difficult to get, as you know. Railroads are busier 
than ever transporting soldiers and shipping war goods, 
so ORDER EARLY, well in advance of planting time, to 
avoid wartime shipping delays. 
Our 1944 Catalog 
Those successful Victory 
gardeners shown on the 
eover are the wife and 
small daughter of Mr. 
Thomas S. Toal, Secretary 
of the Olds’ Seed Co. Mar- 
jorie’s smiling photograph 
ulso tops her Dad’s office 
desk. (See next page.) 

How Many Names at Your House? 
Often Mr. J. writes one order. Later, Mrs. J. sends. 
another. He writes “Mr. J. J.” and she writes, “Mrs. 
James J.” This confuses us—if you’ll always use 
one and the same name per family, it will help 
tremendously. We can serve you faster and you'll 
be sure to get your Catalog always. 
NOTE: If you receive an extra 1944 Catalog, won’t 
you give it to a neighbor? Paper shortages make 
catalogs precious now and seeds are vital Victory 
Garden items. 
5 
BY 

DOAN WOVEN ONO ON 
OLDS’ TRIPLE GUARANTEE 
QUALITY 
We guarantee the quality of all the items of- 
fered in this book to the extent that should 
they not prove as represented we will refill the 
order or return the money; but we give no 
further warranty, express or implied, as to 
description, quality, productiveness or any 
other matter of any seeds, potatoes, bulbs or 
plants we send out and will not be responsible 
for the crop. 


ENON OMEN ENON ENE 











SAFE ARRIVAL 
We guarantee everything to arrive in good 
order. If there is any trouble, however, bags 
torn or anything else wrong, have this noted 
on the freight expense bill which must be sent 
us with the bill of lading. 
CAREFUL ATTENTION 
All orders and remittances are promptly ac- 
knowledged and letters of inquiry personally 
and courteously answered, as a rule the same 
day they are received. 







A A A A A A A A A A A A A A A a en 
Attention, Market Gardeners! 
For you, who use seeds in large quantities, Olds 
issue a special Market Gardeners’ WHOLESALE 
PRICE LIST. This may save you considerable 
money. So write us for it immediately .. . in order 
to send us those “early bird” orders we advise. 
Prices: All prices quoted in this book are subject 
to change and to stocks being unsold upon receipt 
of the order. 
