California Flowerland GERANIUMS 
Geraniums are indispensable in California gardens, and add alluring color to almost any type 
of architecture. They are finding wider use than ever, in beds, borders, and as specimens in orna- 
mental pots. Our California Flowerland collection of Geraniums includes the newest and finest 
varieties, superior pot grown plants. 
Besides the sizes listed, we have beautifully grown specimens in full bloom, for patio and gar- 
den decoration. Prices quoted on request. 
Improved Single Flowered 
Geraniums 
ALICE OF VINCENNES. The blending of color 
in this variety is very striking. Pure white at 
center, shading through deep rose to bright red 
at the edges. 
BEAUTY OF CHATSWORTH. A Paul J. 
Howard introduction, and one of the finest ger- 
aniums grown, perfect for large pot specimens, 
as it blooms continuously and always shows color. 
Fine foliage, and huge clusters of large florets 
of a lovely rich shade of cherry rose. 
CARMEL. A charming new Geranium, single 
white, each petal daintily pencilled warm pink 
at edges. Fine trusses, full of bloom. Each $1.00 
JOHN FORBES. The favorite bright scarlet, 
single. 
L’AUBE. The finest of all pure white, single 
Geraniums, with golden stamens; a beautiful pot 
plant. 
MAXIME KOVALESKY. Brilliant orange red, 
almost a true orange, very striking, with hand- 
some foliage; vigorous plant. 
MRS. E. G. HILL. An exquisite shade of light 
salmon pink, does not fade in the sun; very fine. 
SUSAN LEEPRE. A glowing shade of salmon 
with golden orange suffusion; a very beautiful 
single Geranium, and a robust, compact grower. 
Double and Semi-Double 
Varieties 
CALIFORNIA PINK GIANT. Enormous trusses of 
huge double flowers, each floret like a small pink 
rose; clear pink. 
MADONNA, Finest pure white, double. 
MEMORIES. Entirely new and lovely color. Semi- 
double blooms are clear, soft lilac-pink. Glossy foliage; 
wonderful pot plant. Each $1.00 
MISSOURI. One of the finest and most popular, 
bearing immense trusses of large double flowers of 
bright scarlet; very free flowering. 
PRIDE OF CAMDEN. Deep crimson, full double. 
RADIO. Rich velvety red flowers; a fine pot plant. 
Scented Geraniums 
Old-fashioned garden favorites, grown for the spicy 
fragrance of their foliage, used for scenting linens, etc. 
ROSE GERANIUM. Popular for the sweet fragrance 
of its deeply lobed, skeleton-like leaves, which are used 
for flavoring and for perfuming linens, Each $1.00 
PEPPERMINT GERANIUM. Beautiful plants with 
large soft silky leaves, deeply lobed and peppermint 
scented. Each $1.00 
& 
IVY LEAVED 
GERANIUMS 
The Ivy Leaved Geraniums are especially de- 
sirable for covering banks, hillsides and park- 
ways, because of their trailing or climbing habit 
of growth, and their bright shiny green foliage. 
They are attractive for window boxes and hang- 
ing baskets also, and are among our most satis- 
factory plants for seaside planting. 
CHARLES TURNER. The most popular and 
finest rose pink; of luxuriant growth, very free 
flowering. 
COMMANDER BYRD. Beautiful rosy purple, 
large double flowers. Especially effective. 
ETINCELANT. Intense orange scarlet; very 
showy for parkway planting, baskets and pots. 
LAVENDER. Plants of trailing habit, with 
smaller leaves than those of most varieties, very 
glossy; lavender flowers. 
WHITE. 
stripe. 
Pure white, with faint lavender 
PRICE of Ivy Geraniums: In plant band pots, 
dozen 75c; $5.00 per 100. 

PRICE OF ALL GERANIUMS, except as noted: 4-inch pots, each 50c; 10 for $4.50. 
Mail Orders filled postpaid with plants from slightly smaller pots. (Except Ivy Geraniums 
in plant band pots, which go Express, collect). 

Paul J. Howard’s BEDDING PLANTS 
In Our Wanderfal Now Plant Band Pots 
Easy to Plant 
Plant Band Pots save you time and effort. You 
don’t have to plant them all at once, either. 
Plant Band Pots protect the roots from drying 
or injury. Space them in the beds and plant as 
desired. 
Simply slit up one corner of the band with a knife; 
see how readily it slips off. 
Notice the active root system, ready to reach out 
into your prepared soil. 
Best of all, after pianting, notice their quicker re- 
sponse, stronger growth, and superior blooming quali- 
ties. : 
Never again will you want to bother with ordinary 
flat-grown plants. 
Our finer strains of Bedding. Plants are 
available in Plant Band Pots. 
again 
PRICES: Most varieties listed on Flower Seed pages, and many Vegetables. 
$3.50 per 100 (Dozen 50c) 
25 for 95¢ 




and ask for a salesman. 
WE ARE AS NEAR AS YOUR TELEPHONE. 
When you want some bedding plants, fertilizers. spray materials, seeds, or 
anything else for your garden, and are unable to drive out to California 
Flowerland, just pick up your phone and call 
AShiey 4-2951, ARizona 31171, or Santa Monica 4-2755 
No charge for delivery in metropolitan area, on orders of $5.00 and more. 
Plants in Plant Band Pots 
are Stronger 
Each has its own root system, not tangled up 
with others as are flat grown plants. 
Plant band pots hold more soil than 2% inch 
pots; each plant has an equal amount of soil 
and fertilizer, giving each one an equal start. 
They are more fully developed when you plant 
them, will start growing in your garden right 
away, and come into bloom sooner. 
Plants in Plant Band Pots Save You Money, be- 
cause no roots are damaged in transplanting, 
therefore losses are out. 







MAIL ORDERS 
We ship plants in plant band pots by ex- 
press, carriage charges collect. Because the 
roots are so well developed and protected, 
safe delivery is assured. 
We cannot fill orders for plants for less 
than $1.50. 
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