and 
In These Annual Ceremonies the 
Citizens of Newark Keep Faith 
with Tradition 
AST June to Newark’s 1,200 sons and daughters in the service 
went the reassuring answer to their hopes—that the annual 
Festival of Roses would continue to be observed. The 
Chamber of Commerce, Merchants Association, the Courier- 
Gazette and the County press, churches, women’s clubs, other civic 
organizations and the Community Center all united inthus sustain- 
ing the morale value of flowers, and the traditions of the Rose. 
As a relaxation from their war duties a surprising number of Rose 
enthusiasts came to enjoy Newark’s acres of display. To them this pil- 
grimage to the mecca of Rosedom was so important they made it their one 
journey of the year. Many wrote to say they will attend after victory. 
In the J. & P. test and display gardens 3,000 different varieties of Roses 
were in bloom—more than 20,000 plants—in addition to the acres in the 
nursery fields not now required for essential food production. There were 
also the new Roses of coming years, all under the patient observation of 
C. H. Perkins and E. S. Boerner, J. & P. director of plant research, with 
standards so high that only one out of every 1,500 or 2,000 is ever accepted 
as a Modern Rose. 
9 This year, all who can come without impeding the war effort are invited to the 
Fourteenth Annual Festival of Roses in the Rose Capital of America, June 15 
to July 5—or any time during summer and fall, for the Roses continue to bloom. 
























1. The Old Dirt Dobber came from Nashville for his 7. Crowning of 1944 Rose Queen, at the Moonlight and 
Coast-to-Coast Columbia Network broadcast. Fleeta Roses Dance. Sailorsand WAVES were special guests. 
Brownell Woodruffe of Better Homes & Gardens Mag- 8. The clown band contributed much merriment. 
pre aay C. Ay Perkins and E. S. Boerner of J. & P. 9. In the doll carriage division competition was keen. 
were his special guests. ‘ 10. In the public square after the parade all participants 
2. Helen Jepson, famous Metropolitan Opera star, were given ice cream and free movie tickets, where 













NAW dW 
opened the Festival with a song on Mary Margaret 
McBride Day. C. H. Perkins pins a Rose on Mary 
. Children’s floats in the Rose Parade. . 
. Official float of The Rose Capital of America—in the 
heart of the giant red Rose was the throne of the 1944 
Rose Queen, attended by her ladies-in-waiting. 
Pop-Eye the Sailor appeared in person. The children 
in this picture won the prizes. 
Margaret for her broadcast. Trees: ° . é F A 
. Some bicycle entrants in the Kiddies’ Rose Parade. ‘ ans Senne ee or mipseuroe ace gelearte ce 
. The Newark High School Band leads the parade. 12. Photographed in the J. & P. Modern Rose Test Gar- 
dens before Pearl Harbor. This picture is a prophecy 
of the continually increasing crowds that will come 
throughout the Festival season, after victory. Even in 
1942, 100,000 guests came to see the Roses. 

