CONDITIONAL ORDER 
By placing a conditional order the customer gets a priority for his next season's seed 
corn supply .. . with privilege of cancellation ...in case the price when announced 
is unsatisfactory. 
These orders are usually secured at the time the customer is taking delivery of the 
corn ordered the previous year . .. and are written up in the space provided ...in the 
lower half of the customer delivery invoice (sample shown below). For new cus- 
tomers ... and at other times of the year, there is another conditional order blank 
which is used. 
CUSTOMER'S COPY 
PIONEER HYBRID SEED CORN RECEIPT FOR PAYMENT ON PIONEER HYBRID SEED CORN \ 

PIONEER BUSHELS VALUE PAYMENTS | BALANCE DUE 
= 
HYBRID ATEISERNEES ROUNDERERNEES: OF ORDER ON ORDER ON ORDER 
WARGE MEDIUM SMALL 
REPR NO. ORDER NO 
ORDER DATE 
Tires — Gasoline 



REPR. 
REPR. ADDRESS 
Not only have condi- is "Fh oes 
ional omdiers proven CUSTOMER 
satisfactory to the cus- L oy 
tomers and to the com- 
pany . they have 
COUNTY 
TOWNSHIP 
REMARKS 
1 HEREBY PLACE A CONDITIONAL ORDER FOR DELIVERY IN 19 

PIONEER 
HYBRID 
BUSHELS FLAT KERNELS 
LARGE MEDIUM SMALL 
LARGE | MEDIUM 
BUSHELS ROUND KERNELS 
SMALL 

IF | HAVE NOT ASKED THE COMe 
PANY IN WRITING TO CANCEL, OR 
CHANGE, THIS CONDITIONAL ORDER 
WITHIN FIFTEEN DAYS AFTER BEING 
helped Pioneer repre- 
sentatives save tires 
and conserve gasoline. 
NOTIFIED ABOUT PRICES NEXT FALL, 
_———————— ee OE OO "| | 1 AGREE TO TAKE DELIVERY OF THE 
CORN SHOWN AT THE LEFT, AND 
WILL PAY FOR IT AT ANNOUNCED 
PRICES. 



CUSTOMER SIGN HERE 
SALESMAN’'S SIGNATURE FOR CONDITIONAL ORDER. 
SELLING PRICE 
Because the cost of raising seed corn is so dependent upon the weather ... the selling 
price is not announced until the months of August ... September . . . or October. 
For the entire selling season, the price of Pioneer has always been as high... or 
higher than the first announced price. If for any reason however...during the 
season ... the price on Pioneer corn must be reduced below the price set at the be- 
ginning of the season .. . every customer buying the same grade and quality of corn 
... will pay the same price for it, regardless of when the purchase was made. 
In the past .. . because of the production policy Pioneer has always maintained ... 
to produce seed corn of the finest quality possible . the price of Pioneer has 
usually been as high and sometimes higher than other seed corn on the market. 
Every bushel of the same hybrid and kernel size is sold at the same price per bushel. 

