34 JOHN A. SALZER SEED CO., LA’ CROSSE, Wis.” 1945 — 











Karliest 
Yellow Fleshed 
Melon 
Salzer’s 
Earliest Ripe 
Muskmelon 
% Ib., $1.34; Ib. 
SALZER’S SUGAR ROCK MUSKMELON 
A Type of Muskmelon That Is Creating a 
CENTS Sensation! Also Known.as Honey Rock! 
USES Salzer’s Sugar Rock is one of the most prolific melons Luscious 
on the market today. It is strikingly attractive and Flavor 
distinct from all other sorts. Fruits are oval, of good large size, with- 
out ribbing and heavily netted. Matures in about 80 days. 
Four characteristics describe this melon: productiveness, striking ap- 
pearance, quality, and ability to stand shipping and handling. The flesh 
is deep and thick, orange eolor, with a sugary and luscious flavor that 
is unequaled today. It is so aromatic that one melon, uncut, will scent 
a room with its sugary odor. 
The outside rind is light golden yellow overlaid with heavy gray net- 
ting, and is so tough that ripe melons may be picked and. then shipped 
a long distance and arrive in good condition. Vines are strong and vig- 
erous and do not show any trace of blight. 626—Pk¢., 7c; 0z., 23e3; 1%4 Ib., 
69e; 1% Ib., $1.23; Ib., $2.35, postpaid. 
628—Sugar Rock, Salzer’s Cliffwood Farm TRIPLE-A-TESTED—A 
special reselected strain certified by THREE-WAY tests: Pkg., Ile; 02, 
29e; 14 Ib., 88e;3 1% Ib., $1.65; Ib., $3.15, postpaid. 
BENDER’S SURPRISE 
Flesh is deep orange and very thick, of remarkably fine texture, and 
is very sweet and tender. The large, oval shaped melons often weigh 
10 pounds each! Matures in 90 days. 625—Pkgz., 7c; 02., 23c; %4 Ib., 70c;3 
14 Ib., $1.30; Ib., $2.45, postpaid. See also quantity prices on Page 57. 
SELECTED ROCK YFORD 
ea nD 
5 CENTS The standard green-fleshed shipping melon. It is round in 
PKG. shape, héavily netted, and runs very uniform in size. The green 
flesh is firm, thick, of sweet and melting quality, and may be eaten close 
to the rind. Seed cavity is unusually small. The netting is extremely, well 
developed, closely laced of gray color, covering the entire fruit. A great 
market variety and especially fine~for shipping. 80 days. 
604—Pkg., 5c; 02z., 24c; %4 Ib., 72c; 16 Ib., $1.34; Ib., $2.50, postpaid. 
627—Selected Rockyford, Salzer’s Cliffwood Farm TRIPLHE-A-TESTED. 
A special reselected strain. Pkg., 10c; 02., 28c; 144 lb., 85c; 1% Ib., $1.60; 
Ib., $2.95, postpaid. 

PRIDE OF WISCONSIN 
Also called Queen of Colorado. An improvement on 
Sugar Rock or Honey Rock Muskmelon. The shape, 
heavily netted rind and the color are the same, but the 
delicious orange colored flesh is thicker and meatier, and the 
seed cavity smaller. 637—Pkg., 15¢; 0z., 74¢; % Ib., T2e;3 
, $2.50, postpaid. 
Muskmelons 
SALZER’S EARLIEST 
RIPE MUSKMELON 
1 pare s Earliest of All. Our 
3 attention was Called to 
this Melon many years agO by a market 
gardener near La Crosse, ‘who for the 
past years has always had Muskmelons 
from 8 to 15 ,days ahead of his 
neighbors. These Melons were of 
uniform size, of fine shape and ap- 
pearance, yellow fleshed, extremely 
delicious, and sold readily in our 
markets from $1.25 to $2.00 per 
dozen, the profit to an acre being 
something enormous, as all the 
Melons were usually sold before 
other sorts came into the market. 
THIS IS THE EARLIEST YEL- 
LOW-FLESHED MUSKMELON 
that we know of, being ready for 
the market in about 60 days after 
planting. It is of oval shape, as 
may. be seen by the illustration, of 
good size, about five inches in. di- 
ameter, with fairly distinct rib- 
bing, heavily netted. The flesh is 
exceptionally thick, of a rich salmon- 
yellow color, sweet, luscious and 
melting, and the flavor is unsurpassed — 
by that of any other variety. The 
vines are robust and vigorous, resisting 
blight to a, marked degree. 606— 
Pke., 10c; 0z., 27¢e; Ib.,-80c; % Ib., 
$1.50; lb., $2.85, postpaid. 




Salzer’s Sugar Rock Melons 
Salzer’s Selected Rockyford’ 
I have been your steady customer for 60 years. My parents also bought from you.—Mrs. Frank Jokisch, R. D. 3, 
Virginia, Illinois. 
