
Your Lawn -- the Visible Personality of Your Home 
As a foreground for the home and the setting for the garden, a beautiful green lawn not only 
contributes greatly to the intrinsic value of a property, but serves as a source of pride and satisfac- 
tion to the owner as well. 
The failures in lawn making may generally be identified as due to inferior soil, shade, unadapted 
and poor quality seed, and the wrong time of seeding, together with improper cultural practices 
such as mowing too close, overliming, inadequate fertilization, insufficient irrigation in periods of 
drouth and unchecked weed infestation. If but a few basic fundamentals are observed, beautiful 
lawns are not the expensive, labor devouring, patience exhausting projects we often make of them. 
For nearly twenty-five years we have lived close to the problems encountered in fine turf de- 
velopment. From this experience we have had indelibly impressed upon our minds those funda- 
mentals of turf success which may not be violated if the lawn is to fulfill its importance as the 
setting for our homes. 
We shall be glad to consult with you about the making of a new lawn or the renovation of one 
which has deteriorated. There is no obligation involved and perhaps out of our experience gained 
by observation of the problems of others, we can submit suggestions which will aid you in de- 
veloping a beautiful lawn. 
