


1946 AIR VIEW OF PAUL J. HOWARD'S CALIFORNIA FLOWERLAND 
1. Entrance Gate. 2. Botanical Garden. 3. Garden of 1000 Roses. 4. Informal Lily Pool. 5. Main Store Building. 6. Floral Display Beds. 7. Display 
Lath-houses. 8 Landscape Department. 9. Parking Area. 10. Portico Lane. 11. Nursery Sales Area. 12. Greenhouses (glass). 13. Growing Lath- 
houses. 14. Forty-acre Growing Fields. 15. Portion of Large New Lath-house for growing specimen shade plants for your garden and patio. 
16. Garage and Shipping Area. 17. Pool and Floral Court, 



Paul J. Howard's BEDDING PLANTS 
In Our Wonderful New Plant Band Pots 
Plants in Plant Band Pots 
Are Stronger 
Each has its own root system, not tangled up 
with others as are flat grown plants. 
Plant band pots hold more soil than 2% inch 
pots; each plant has an equal amount of soil 

Easy to Plant 
Plant Band Pots save you time and effort. You 
don’t have to plant them all at once, either. 
Plant Band Pots protect the roots from drying 
or injury. Space them in the beds and plant as 
desired. 
Simply slit up one corner of the band with a knife; 
and fertilizer, giving each one an equal start. 
They are more fully developed when you plant 
them, will start growing in your garden right 
away, and come into bloom sooner. 
Plants in Plant Band Pots Save You Money, 
because no roots are damaged in transplanting, 
therefore losses are out. 
25 for 95c 
Wilshire Blvd. 
SANTA 
MONICA 
; National Blvd. 
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PRICES: Most varieties listed on Flower Seed pages, and many Vegetables. 
$3.50 per 100 
Olympic Blvd. 
Los 
Pau J. Howarp's 
CALIFORNIA FLOWERLAND. 

see how readily it slips off. 
Notice the active root system, ready to reach out into 
your prepared soil. 
Best of all, after planting, notice their quicker re- 
sponse, stronger growth, and superior blooming qualities. 
Never again will you want to bother with ordinary 
flat-grown plants. 
Our finer strains of Bedding Plants are again ayail- 
able in Plant Band Pots. 
(Dozen 50c) 


California Flowerland 
is just a pleasant 
drive, away from 
traffic. Easily reached 
from all points in the 
Southland. 



To get these magnificent Pansie 
ANGELES 
April. Dozen 75c; 100 for $5.00. 

PAUL J. HOWARD'S CALIFORNIA FLOWERLAND, 11700 National Blvd., Los Angeles 34, Calif. 

SUPER SWISS 
PAUL J. HOWARD'S «cover besian” 




f P Ss as pictured on our cover, you 
must plant our Special Strain of plants or seed. We believe these 
to be the finest obtainable, in range of rich colorings, size of 
flowers and freedom of bloom. Plants available from October to | 
(For Seed, see page 16). 
