for RECORD YIELDS Plant 
COKER’S 100 STAPLE COTTON 

ing seeds. 
RUSSELL-HECKLE 

Treat Your Cotton Seed with Ceresan 
WE WILL ARRANGE IT FOR YOU 
If you are too busy, we will get it done for you, 
quickly and reasonably, and cull your seed at the 
same time. The culls would not grow good stalks 
anyway but will bring almost enough at oil mills to 
pay for cost of treating your seed. This is the Biggest 
Boost you can give your Cotton Crop. 
Write us NOW how many seed you will want 
treated (it must be 5 tons or more), and we will name 
price. If you have a small quantity of seed to treat 
you can handle them yourself. Write for full direc- 
Hons on how to make a Rotary Treater for disinfect- 
« 

A TYPICAL FIELD OF DELTAPINE COTTON 
COKER'S 100 STAPLE STRAIN 1 
(State Certified) 
A new Coker 100 cotton, with extra staple 
length, bred especially for the Delta areas~of 
Mississippi, Arkansas, Louisiana and Missouri 
in answer to the constant demand for a Coker 
100 cotton that would produce a staple 1/16” 
to 3/32'' longer than the regular strains of 
Coker 100. 
We are particularly pleased to have this 
new cotton to offer these growers. It is bred 
from our renowned Coker 100 Strain 3 line 
and is typically Coker 100 in type with more 
vigor, a somewhat larger leaf, a larger boll, 
excellent fluffing and picking qualities, the 
usual high production and good lint outturn. 
The lint sample forwarded to the U. S. De- 
partment of Agriculture Fibre Laboratory was 
classed as being 114"' minus in staple length, 
but a 29-bale crop of this cotton that was pro- 
duced on. 16 acres was classed as being 
1 5/32” full to 1 3/16” full in length—the length 
that so many of our Delta customers are in- 
terested in. They have set up a separate breed- 
ing program on this cotton to insure them 
a continuous supply of improved seed. 
For prices see green ink price list. 
stands of healthy plants. 
saves replanting. 
CERESAN 
Cotton growers know that poor stands reduce yields and profits, and often 
mean replanting. You can increase your profits 10 to 20% by obtaining full 
DELTAPINE 14 COTTON 
(State Certified) 
Deltapine 14 needs no introduction—almost 
every farmer in the South has either grown 
it or has seen it in action. The Deltapine 
strain is the result of thirty years of breeding 
through hybridization and selection under the 
direction of Mr. Early C. Ewing, at the Delta- 
pine Plantation, Scott, Miss., where three hun- 
dred acres. are devoted to experimental work 
each year. The generally favorable results 
obtained throughout a large part of the Cotton 
Belt with this variety indicate that it is suit- 
able for a wide range of territory. \ 
Deltapine 14 was the new strain introduced 
in 1942. For the 3 year period 1942-1943-1944, 
the average per acre production from the Scott 
plantation was 739 pounds of lint from an 
annual average of 8,188 acres planted to this 
new strain. 
Deltapine 14 combines heavy yield per acre 
with high lint outturn of 37 to 41% in Delta, 
often more in the hills; medium early ma-. 
turity, storm resistant, staple from a good inch 
to 1 3/32, sometimes 14 on good land with 
adequate soil moisture, good spinning value. 
For prices see green ink price list. 

HELPS COTTON GROWERS 
CUT DISEASE LOSSES 
HOW CERESAN HELPS 
REDUCES SEED DECAY AND DAMPING-OFF—Ceresan, an organic mercury 
dry disinfectant, is applied to the cotton seed before planting. It helps pro- 
tect seed against decay in cold, wet soil and the young seedlings against 
damping-off or sore-shin. Ceresan generally insures good stands, and often 
CHECKS CERTAIN SEED-BORNE DISEASES—Ceresan also reduces the losses 
in stand caused by certain diseases carried on the surface of the seed, such 
as anthracnose or pink boll rot, and angular leaf-spot. 
IMPROVES STANDS AND YIELDS—Experiment station tests prove Ceresan 
increases stands and yields. In tests by ARKANSAS, Ceresan gave increased 
seeds in all cases. 
emergence of 34%, and an increased yield of 14.5%. 
In LOUISIANA, Ceresan gave 15.8% increase in emergence in two years’ 
tests, and 187 pounds increase in yield. 
In MISSISSIPPI tests: Ceresan increased emergence over the non-treated seed 
by 19.3% and New Improved Ceresan by 29.3%. 
In TEXAS, Ceresan-treated seeds gave increased stands over untreated 
EARLIER PLANTING—Ceresan enables you to plant earlier because it pro- 
tects the seed from decay and reduces damping-off losses and thus usually 
assures better stands, also early planting helps get ahead of the boll weevil. 
1 pound of 2% Ceresan is enough to treat 5 to 8 bushels planting cotton 
seed. Postpaid, 1 lb., 85c; 434 lbs., $3.34; 25 lbs., $15.20. 
« « » » 
[2] 
» For Quantity Prices 
