Paul J. Howard's 
California Flowerland 
PAUL J. HOWARD'S ROSE BUSHES are noted for their extreme 
vigor and robust growth. The carefully selected bud-wood is grown 
on special root stocks which impart extra strength to the tops. We 
select two-year-old bushes which have made the greatest develop- 
ment, so they will become readily established in the rose garden, 
ready to bloom a few weeks after planting. 

MAIL ORDERS 
Roses shipped by express, bare root, up to March 15 only. If wanted 
by mail, please add, 10% for postage. (Minimum postage 25c). 
Roses will be far short of the demand, again this year, and while we 
have an excellent stock of most varieties, some will undoubtedly be 
sold out early in the season. Please send in orders as early as possible, 
and indicate second choice, so that we may substitute if mecessary. 

ESTABLISHED ROSES 
For planting throughout the year, and when dormant roses are not available (April 
to December) these superior large bushes are planted in especially prepared soil, in 
5-gallon tins. These larger bushes may be selected in full bloom. From them you may 
gather flowers for your table immediately. 
Because of weight and bulk, these established Roses are practical only for local truck 
delivery, or “Cash and Carry.” 
PRICES OF ESTABLISHED ROSES 
Listed Price (Bare root) $1.00 & $1.25 Established Price in 5-gal. Tins $2.50 
Listed Price (Bare root) $1.50 Established Price in 5-gal. Tins $3.00 
Listed Price (Bare root) $2.00 & $2.50 Established Price in 5-gal. Tins $3.50 
All Climbing Roses, established in 5-gal. Tins, staked, $3.50. 
ANGELS MATEAU (Patented). 
This variety has luscious orange- 
rose blooms, unusually large, 
full petalled. Deliciously fragrant. 
PiGeye se ee eee ere $1.50 
ANZAC. Buds of fifty waxen 
petals, steeped in coral and 
washed with gold, expand into 
perfectly formed blossoms of 
coral rose and gold. Excellent 
Seas Wele Uininlerc $1.50 

f AUTUMN. Burnt orange and gold, 
streaked with red, fragrant long 
lasting; strong, upright, glossy 
foliage; excellent on coast $1.25 
APRICOT QUEEN. (Patented) 1940 
All America Rose_ Selection. 
Orange and apricot at base of 
petals merging to salmon rose 
in the fully developed bloom. The 
beautiful long pointed buds and 
fragrant open flowers are excep- 
tionally long lasting-......-.. $1.50 


A corner of our famous GARDEN OF A THOUSAND ROSES, where hundreds of Roses, 
old and new, are grown for trial and display. 
The Outstanding Rose of All Time 
P E A Cc E All America Rose Selection for 1945 
(See Front Cover for Illustration) 
Once in a long time a new rose is produced, so superior it 
makes rose history. The variety PEACE is such a rose. 
The bushes and blooms of PEACE were a sensation during the 
three years it was being grown in our trial grounds at California 
Flowerland. Its marvelous color is almost indescribable. Rich yellow 
buds change to soft yellow, half open blooms of lovely form, each 
petal edged cerise pink. As they open into gorgeous huge five- 
inch blossoms, the yellow tone softens and the pink edge deepens. 
Petals are large and of good substance, gradually opening around 
a high center until the fully open flower, very double, shows a 
great center of tawny yellow. PEACE is unusually long lasting and 
continuously fresh looking. 
Not only is PEACE a decidedly different rose, but it is superior 
in growth and blooming habit. Flowers are borne on long strong 
stems, and freely produced on tall, vigorous bushes with shiny, 
almost holly-like foliage. 
BUSH ROSES—Price: $2.50; TREE ROSES—Each $6.00 
CALIFORNIA. (Patented) 
This is in every way the most sensational rose in our gardens. The large bushes that line 
our driveway bloom so freely they are covered with great blossoms of ruddy orange and gold. The 
petals are thick and lasting, and as a cut flower California is magnificent, whether 
_ in bud or open bloom. No other rose we know blooms so — : ele 
\ freely at one time, and still continuously produces quantities > ~~ (See also Back 
of long stemmed flowers even in winter-.-..----------- Price $1.50 2 ~ Cover) 





CHARLOTTE 
ARMSTRONG 
$1.50 
APRICOT QUEEN 
$1.50 
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