
WHY THE EXPERTS SAY: 
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tell 
SAVES TIME, EFFORT, ASSURES EARLY BLOOMS 
It’s Best to Plant in the Fall? 
Wintering in the ground is nature’s way of 
keeping plants vigorous and healthy . . 
ready to start growing at the first sign of 
warm weather next spring. Leading rosar- 
ians, horticultural colleges and plant re- 
search experts agree that fall is an even 
better time than spring for planting Roses. 
Our own Department of Plant Research 
approves the practice and our growing num- 
ber of fall-planting customers confirm the 
advantages by actual experience. 
Convenience to You. Too 
Besides the advantages to the plants, there 
are many conveniences for you. The soil 
is mellow, easy to work. Prepare it any time 
at your convenience, and then leave it until 
the postman delivers your J. & P. plants. 
It is then only a matter of a few minutes to 
put them in the prepared ground and you 
can be confident of earlier, better blooms 
next June 
Roses Shipped at Proper Time 
Anything you order from us this fall will 
be sent to you, postpaid and fully guar- 
anteed, at the proper time for planting in 
LDP 
your particular locality. We know the 
horticultural zones for all parts of the 
country and we check the weather reports 
regularly so we can be sure to ship our plants 
to you at the right time. Soon after the 
first frost our digging crews go into the field 
and bring in the sturdy, well-matured 
plants which we will ship to you. After they 
have been carefully inspected and indi- 
vidually labeled, the shipping department 
fills your order so that the plants will ar- 
rive at your home safely and at the right 
time for fall planting. 
Plant Even When Ground 
Is Frozen 
You can plant Rose bushes even when the 
ground is beginning to freeze, as long as 
you protect the roots of the plants against 
direct exposure while they are being set out. 
Simply keep the roots covered so that theydo 
not freeze while you are planting the Roses. 
Once they are in the ground, the plants will 
be perfectly safe if you follow our simple 
instructions for normal winter protection. 
As soon as you order, we mail you complete 
instructions .. HOW to prepare the 
ground, HOW to plant, WHAT TO DO all 
year round, 
This year we celebrated our Diamond 
Jubilee to mark our 75th Anniversary in 
the service of horticulture. At the Dia- 
mond Jubilee Festival of Roses last June, 
the new Jackson & Perkins display garden 
was opened to the public. We hope that 
all our customers and garden friends will 
some day visit this garden to see the mag- 
nificent display of Roses 
PHOTO CONTEST 
Your Chance to Win $500 




Sturdy ang 
es Condition, 
ALL PLANTS GUARANTEED 
TO LIVE AND BLOOM 
Every plant you order from Jackson & 
Perkins is guaranteed to live and bloom 
in your garden, All are shipped to you 
postpaid. Order TODAY with absolute 
confidence that you will be well pleased 
with the results. 

75 Years of *°Know-How”’ 
Since 1872 Jackson & Perkins has 
been growing ornamental plants of all 
types for the gardeners of America. 
Our experience and our unlimited grow- 
ing facilities after 75 years in the nursery 
business enable us to produce the high- 
est quality plant material that you can 
obtain anywhere. Our liberal guarantee 
is an additional protection against dis- 
appointment. 
Pie 
During the Diamond Jubilee Festival of Roses last June, the new Jackson & Perkins 
Display Rose Garden was opened About 200,000 visitors saw the 15-acre garden. 
Among the many events at the opening were radio broadcasts direct from the garden 
with nationally known commentators, lectures on Rose Culture and Rose Arrangements, 
and tours of the garden for clubs which came to Newark in chartered buses. 
In the photograph above, which was taken from the steps of the Administration Build- 
ing, beds of Hybrid Tea Roses and Floribundas may be seen on either side of the great 
central mall. On the hill at the left is the stage of the natural outdoor amphitheater. 
and to the extreme right above lies the demonstration planting area and the unique 
garden, ‘‘Roses of Tomorrow.’’ Here visitors had a chance to see some of the new varie- 
ties under test. The garden contains 22,000 Rose plants and at the height of bloom in 
June there were well over a million Roses for visitors to see at one time. 
Jackson & Perkins Co. Wad Latget Kise Cowes 
NEWARK. NEW YORK ¢ THE ROSE CAPITAL OF AMERICA 
Don’t forget to enter your pictures of Roses and Per- 
ennials in the Jackson & Perkins garden photograph 
contest You may be the lucky person to win the 
$500 grand prize, or you may win one of the other 
prizes of $100 each. Contest closes October 15th, 
For full particulars and rules write to: 
JACKSON & PERKINS PHOTOGRAPH CONTEST ' 
NEWARK, NEW YORK 

