Richards’ Roses ....incomparably better 13 

GARDEN ROSES 
Everyone loves Roses. Their utter loveliness 
of form, texture, fragrance and color make them 
as most popular of all flowers for the garden or 
ome. 
When added to these qualifications are ease 
of culture, and quick and ample response in blos- 
soms, it is no wonder the Rose has been called 
“Queen of Flowers.” 
Let us repeat that ease of culture. We’re 
terribly annoyed while we read how important it 
is to “excavate” and prepare a rose bed according 
to a lot of half-baked theories that have been 
handed down from one garden writer to another 
when it has been demonstrated so often that the 
culture of roses is no more difficult than that of any 
other flower. 
The old-fashioned method of handling roses with bare 
roots and naked stems left much to be desired. The plants 
had to be carried in a bucket of mud, the hole had to be 
dug just right with a “cone in the center,” roots tediously 
set just so and covered one at a time, exactly tamped and 
tramped. They had to be pruned to 8 inches, to 4 eyes, 
never less than; 74% inches, to 3 canes, to 10 eyes on strong 
canes, to 2 buds on weak canes—until the bewildered planter 
gave up in disgust and didn’t prune at all. Then finally 
you “hilled ’em up” and then “raked ’em down.” It took 
from 5 to 25 pages of any rose book simply to explain how 
to plant a rose. No wonder so many peopie were afraid 
to start. 
To make matters worse, the extremely short planting 
season came at a time when, more often than not, weather 
made planting a most disagreeable or even impossible task. 
In the case of “bargain” plants that had already spent days 
in an airtight mail sack or lying on the hot, dusty counters 
of hardware and drygoods stores the delay was often fatal. 
All this is wonderfully changed with Richards’ Planted 
Roses. Richards’ Roses are already planted and started for 
you. Replanting in your garden is reduced to the ultimate 
in simplicity and ease. You can plant them any time, even 
in full bloom! 

You can have a complete rose garden 
in full bloom in a matter of hours with 
Richards’ Potted Roses. Besides creat- 
ing a beauty spot in your yard think 
of the hundreds of Roses you can cut 
all summer for your home, friends, 
church, hospital. 

Forget all the long, tedious “directions” the 
experts used to confuse you! Dismiss all that 
baloney about pruning! Be independent of the 
weather! By our modern method of furnishing 
plants already started and in full foliage, and later 
in full bloom, we take the responsibility of their 
early handling and deliver them as live, growing 
plants ready to give you entire satisfaction in your 
garden, and as you are invited to select each indi- 
vidual plant out of our display frames, we enable 
you to select only the most vigorous and healthy 
plants from hundreds of the same sort. This new 
and modern way of selling roses eliminates all 
danger of the plants not starting after being re- 
planted in your garden, and insures your getting exactly 
the variety desired. 
All our Roses are growing in Cloverset pots and are 
planted in specially prepared rose soil, fertilized to insure 
rapid and permanent growth and bloom. They weigh 12 to 
14 pounds each or about 160 pounds per dozen. The acqui- 
sition of about 160 pounds of the finest rose soil with each 
dozen plants purchased entirely disposes of all questions as 
to the adaptability of your garden soil to growing roses 
and insures success the balance of the season even when 
planted in soil unsuitable for them. 
Our planted Roses do not require immediate replanting. 
They may be kept growing in the pots until any time con- 
venient for replanting. They will grow and bloom just as 
well in the containers as they do in the ground. 
WE DO NOT SELL BARE-ROOT ROSES 
We no longer offer dormant Rose bushes. Our method 
of handling Roses is no experiment but proven best after 
seven years’ experience. Times without number customers 
who one year timidly tried one or two have come back again 
and again, buying one to five dozen at a time. They will 
never again be satisfied with naked-root Roses. Neither 
will you, once you buy Richards’ Planted Roses. 
FOR SALE ONLY AT OUR GARDENS—CANNOT BE SHIPPED 

