[2] THE GREENING NURSERY COMPANY 

With Bud-Selection Research 

Here is a practical, working scientist 
on the job. Roy E. Gibson, Director of 
Greening Research—a welcome figure 
among the nation’s fruit growers. 
and Tree Performance Records 
GREENING BLAZES THE TRAIL 
For More A’s e Fewer Culls e Bigger 
Yields and Bigger Orchard Profits 
The successful Dairyman knows to the pound how much butter fat each cow 
produces. The up-to-date stockman feeding beef cattle for market selects only those 
animals he knows will make weight properly. The modern poultry farm operator 
would not think of hatching chickens from eggs chosen at random. To him, parent- 
age is all important and the same laws of heredity hold true in fruit tree production. 
With parentage as definitely defined as the pedigreed records of the thorough- 
bred livestock and poultry, Greening’s “‘Bud-Selection Pedigreed Strains’’ 
of fruit trees hold to the same laws of breeding from ancestry of known performance. 
WHAT “BUD-SELECTION” MEANS 
Briefly, simply and non-technically, 
“Bud Selection”’ is the Greening devel- 
oped practice of growing plants from 
buds whose growth and bearing charac- 
teristics are known and controlled, 
as the result of many, many years of 
painstaking testing, recording and 
development. 
By thus controlling the inherited 
characteristics, it has been possible to 
grow trees of which it is definitely 
known in advance—before the or- 
chardist plants them—will have every 
desirable characteristic for the most 
successful culture and production. 
The trees will be healthy and vigor- 
ous, highly resistant to disease and 
climatic extremes, will bear younger 
and with larger crops of uniform fruit 
of the choicest size, color, shape and 
flavor to command best market prices. 
Nearly a third of a century ago, 
Charles E. Greening started this pro- 
gram of research which is now world- 
famed ‘Greening Bud Selection” and 
today the benefits of this research are 
found in orchards in every fruit-growing 
section of the country . benefits 
which have brought better orchard 
products to the consumer and substan- 
tially increased returns to the or- 
chardist. 
“True te Name" is Not Enough... 
You Need 
“Bud-Selection” Dependability, Certified by Tree Performance 
Records, to Assure Profit Quality in Trees You Plant 
A Jersey cow can be “true to name’”’ and still not be a good 
producing animal, and so a tree can be true to name and 
yet not have any one of the qualities mecessary to 
produce first-grade fruit. 
“True to name” is not enough! You must get trees that 
go beyond that point—trees that are truly ‘“‘pedigreed”’ 
trees with pedigreed records behind them, trees that have 
bred into them every one of the fine qualities that you 
must have today to make money as a fruit grower. 
Only by Years of Ceaseless Progeny Tests 
and Accurate Records Is True 
‘‘Bud-Selection’’ Possible 
On the pages of books like this are detailed records of the per- 
formances of thousands of trees—the dates they were planted, 
when they began to bear, how much, what kind of fruit they bore 
each year—the quality, color, size, shape and every other char- 
acteristic having to do with profitable yield. 
These books register the history of Greening parent trees and 
provide the proof from whence Greening trees are given. the 
céitification of “Registered, Pedigreed Stock.”’. 
Without such permanent records, ‘‘Bud Selection”? would b 
a farce. Being the first to recognize the commercial value of 
“Bud Selection” and put it to use, Greenings are 30 years ahead, 
thus having a third of a century advantage over common nursery 
practice. 
These trees must have robust health and resistance to 
disease. They must grow well. They must bear better crops 
of finer fruit—of better color and of greater size—fruit that 
commands best prices ! 
Where can you get such trees? Get “Greenings Bud- 
Selected” trees whose performance fruit-bearing character- 
istics are Known before you even set them out! Plant 
“Greening’s Bud-Selected” ‘‘Pedigreed Trees” and you are 
planting success and profit. 

“BORN 1850 Still Growing" is More than a Battle Cry of Business 
