What Will Your Harvest Be? 
The answer to that question depends principally on 
the kind of seeds you plant. 
Kilgore’s Bred-Rite Seeds Are Bred and Developed in Florida for Florida. 
he 
Partial view of Kilgore’s Experimental Farm at Palmetto, 
Florida, showing single plant selections of pepper plants 
in cloth covered cages to produce pure line stock seed. 
Samples of different stocks of Kilgore seeds are planted from 
time to time on the Kilgore Experimental Farm, at Palmetto, 
Fla. In addition, there also are included in our trials, samples 
from other seed dealers and seed growers to compare with Kil- 
gore stocks. This shows just how Kilgore’s strains and vari- 
eties compare in earliness, yield, uniformity, trueness to type 
and adaptability with others growing side by side under identi- 
cally the same conditions in Florida. It also enables the com- 
pany to discover and develop new or improved stocks and vari- 
eties of distinct merit for Florida conditions, which we offer 

to our customers as soon as a supply of seeds can be produced. 
Modern, scientific breeding methods are eniployed both in 
maintaining and improving seed stocks. New products of our 
breeding program are carefully tested under Florida conditions, 
and superior stocks are then sent to our seed production fields 
in the north and west. Careful notes are kept of all our experi- 
mental farm results which enable us to check up with the con- 
stant improvemeats which are being made in standard varieties 
of vegetables. Our principal objective in all of this work is to 
breed, develop or select strains and varieties of vegetable seeds 
in Florida in order that we may offer our customers seeds adapt- 
ed to Florida growing conditions, which conditions differ mater- 
ially from those found elsewhere in the United States. The 
company has employed the services of a well trained and exper- 
ienced plant breeder who supervises all of this work. 
In addition, the Kilgore Seed Company maintains a modern 
seed testing laboratory at Plant City, Fla. where a sample of 
every stock of vegetable, flower and field crop seed Kilgore 
sells is tested at frequent intervals in a germinating apparatus, 
and the number of seeds which germinate out of 100 seeds 
tested is recorded. Any stock of seed which is found to be low 
in germination is immediately withdrawn from sale from all 
of Kilgore’s thirteen Florida stores and mail order department, 
and is discarded. 
What more could be done to provide good seeds for the Flor- 
ida grower? We know what our seeds will do under Florida 
conditions because we develop and prove them in Florida. 
You have a cordial invitation to inspect Kilgore’s seed testing 
laboratory at Plant City, and Kilgore’s experimental farm at 
Palmetto, Florida. Just call at the Kilgore Seed Company’s 
store in Palmetto, and a Kilgore employee will guide you over 
the farm, and explain what is being done by this pioneer Florida 
Seed Company to provide Florida growers with better seeds. 

High Vitality Seed Must Be Planted To Secure A Good Stand 
Kilgore’s vegetable seeds are now air-conditioned and tested. This 
means higher vitality, better germination and stronger plants. 
The Kilgore Seed Company, the leader in all new things pertaining to seeds, has installed in its central warehouse at 
Plant City, Florida, the most up-to-date dehumidifying machinery in order to maintain high vitality in all Kilgore Seeds. 
In addition to keeping our seeds in artificially dried store-rooms, we have one of the most up-to-date seed testing 
laboratories, where samples of all of our seed stocks are tested at regular intervals to further insure our customers 
against planting low vitality seeds. In our laboratory, tests are made every six weeks of all seed stocks in our ware- 
house, mail order department and fourteen Florida stores. We know at all times the correct germination of all seed stocks 
we have on hand. Seed stocks that are found to be falling in germination and will soon be too low to give a good stand. 
are immediately removed from our warehouse and stores and are destroyed. 
We are taking all these precautions and giving our customers this extra service without any additional cost, in 
order to provide in Kilgore’s Bred-Rite seeds the best that money can buy. 
This Is Why We Say 
FOR BEST RESULTS 
PLANT 
BRED-RITE 
PT SEEDS 
TRADE MARK 


34 KILGORE’S FLORIDA STORES: Plant City, Belle Glade, Fort Myers, Gainesville, Homestead, 
Miami, Ocala, Pahokee, Palmetto, Pompano, Sanford, Vero Beach, Wauchula, West Palm Beach 
