OLDS’ WISCONSIN CERTIFIED SEED POTATOES 
(Plant 8 to 12 bushels to the acre.) Bushel = 60 Ibs. 
WHAT IS CERTIFIED SEED? 
WISCONSIN CERTIFIED STOCK is your guarantee of quality seed. The 
seed fields must be inspected at least twice while growing in the fields by an 
official State Inspector and again in the bin after being dug, and both times 
pass the necessary requirements, The fields must be sprayed for disease 
on the order of an official inspector, The stock must be practically 100% 
pure in.type, must be free from late blight rot, blackleg, powdery scab, leaf 
roll, tuber moth, Sclerotium Rolsfii Wilt, potato wart, ring rot, brown rot, 
and conform reasonably to the correct vine and tuber characteristics of the 
variety. The seed used in planting the crop must be proven certified 
seed that has a history starting from carefully selected plants, true to type 
and free from mixture. Complying with all the above réquirements, the pota- § 
toes are eligible for certification and are placed in official branded bags@ 
and sealed with official tags. In less than full bags, orders are filled in our 
bags and with our labels. Field and bin inspections are made by the Wis- 
consin College of Agriculture and final pack inspections by the State Depart- 
ment of Agriculture. 
The L. L. OLDS SEED COMPANY has had a nation-wide reputation 
for seed potatoes. We began with nothing but seed potatoes 61 years ago and 
have made a specialty of them ever since. If you are not already using our 
Certified Seed, change to good seed now. E RLY IRISH COBBLER 
PRICES FOR 1948: All prices quoted are subject to change and are for 
shipment by freight or express in late March or April, weather permitting, : 
f. 0. b. Madison, Wisconsin. Bags are free. Most Popular Early White Variety 
Early Irish Cobbler seems to continue to increase in popularity. People like a 
white potato. It is famous now the country over. At first it was largely grown for 
the early market by the truckers of New Jersey and Virginia and other Atlantic_coast 
states. From there its popularity has extended throughout the whole of the United 
States and it is a standard, well-known variety now nearly everywhere. 
It is a pure white potato, nearly round in shape with eyes rather more pronounced 
than 2 the Early Triumph, It usually outyields Early Triumph although not quite 
as early. 
The potatoes are very attractive looking and of most excellent quality, rather ahead 
of all other earlies in that respect, always cooking up dry and mealy. This variety 
will please anyone who wants a few earlies for home use as well as the large grower - 
and the market gardener. ‘ 
Prices, Wisconsin Certified Stock, by freight or express f. 0. b. Madison: Pk., $1.10; 
bu., $3.40; 100 lbs., $5.20; 500 lbs. at $5.10 per 100 lbs, 
WARBA ; 
lent "Red Warba SEBAGO 
variety. we vate 
not offering this . A 
year hesaued we Late Blight Resistant Potato 
eannot locate the 
quality of seed A late potato introduced and released in 1937 by the United 
stocks we want States Department of Agriculture at the Potato Breeding Station at 
to offer. When Presque Isle, Maine, from a cross between Chippewa and Katahdin. Dur- 
good Oertified ing a period of about five years, prior to its introduction, it exhibited 
Wisconsin seed remarkable resistance to late blight tuber rot caused by one of the 
, is available we most serious Potato diseases, known as Phytophthora Infestans which 
Early Triumphs, will list it. was the disease that caused the crop famine in Ireland in 1845. 
From 1938 to 1941, the Wisconsin College of Agriculture carried on 
extensive tests in nine different Potato-producing counties. These years 
EARLY TRIUMPH the blight was unusually severe, but Sebago showed only 5% Blight 
Hee foxeigd parents the other standard: sorts Bhowed as high as 75 to 
Triumph is a standard extra early. It is a variety grown in tremen- ® tuber rot. ecent tests also show that this variety is highly 
dous quantities in northern ayidconain for seed and shipped to the south- tolerant to Potato Hopperburn caused by the Potato Leaf Hopper, Wis- 
ern growers in the Fall who grow them during the Winter months and Consin College of Agriculture Potato Specialists have found the Sebago 
supply the first early new potatoes on the market. A heavy yielding va- is definitely resistant to the Yellow Dwarf disease which often causes 
riety in northern Wisconsin, but is inclined to yield light in the southern heavy losses in the sandy soil regions of Wisconsin, Michigan and Min- 
part of the state. Potatoes are nearly round, light red skin, moderately nesota. Its yielding ability is about the same as Russet Rural or Cobbler. 
shallow eyes and always cook mealy and white, Cooking tests show the variety to cook up white where under the same 
Prices, Wisconsin Certified Stock, by freight or express f. 0. b. Madi- procovsrcipadard varieties cooked: black: 
son: Pk., $1.15; bu., $3.55; 100 Ibs., $5.45; 500 Ibs. at $5.35 per The tubers are very similar to Chippewa—white, thin skinned, shallow- 
100 Ibs, eyed, and oval to oblong in shape. Vines are large, definitely upright 
in growth habits. During hot weather it has a tendency to roll its 
TREAT POTATOES WITH SEMESAN BEL leaves which cause it to resemble the Leaf Roll Disease. This, however, 
. has no connection with the disease. In season it is definitely a late 
potato. It sets its tubers several weeks earlier than Rurals, but the vines 
remain green just as long and sometimes longer. Because of its fine 
quality and thin skin, it is quite susceptible to Scab. Plants set heavy 
with tubers and therefore it requires a fertile soil. 
Prices, Wisconsin Certified Stock, by freight or express f. 0. b, Madison: 
Pk., $1.15; bu., $3.55; 100 lbs., $5.45; 500 Ibs. at $5.35 per 100 Ibs, 

Early Irish Cobblers. 


For better yields treat seed with Semesan Bel. 
Only 0.4 bushel of the average yield increase of 35.4 bushels were 
required to pay for the Improved Semesan Bel, leaving a return of 9,830 
per cent on money invested! 
Tests in 15 states have proved that most potato growers can usually 
expect better returns from seed potatoes if they treat them with Seme- 
san Bel, Costs only about 21e an acre—generally reduces seed-piece 
decay, seed-borne scab and Rhizoctonia. No mussy soaking—after cutting 
just dip, drain, dry and plant! One pound treats 60 to 80 bushels of 
seed, Prices: 2 o0z., 35c; 1 1b., $1.83; 4 lbs., $6.33. By express or freight 
f. 0. b. Madison: 40 Ibs., $59.00; 100 Ibs., $138.75. Sizes and prices : 
subject to change. Blight Resistant Sebagos, 
eg = 

