624,02 
N IMPROVED 
© 
It is the aim and respon- 
sibility of the Seed Devel- 
opment Department of the 
Advance Seed Company to 
bring to the attention of 
Seedsmen and Farmers m- 
formation of timely impor- 
tance on field seeds. 
Sweet Suden $372 1s a 
major example of seed m- 
provement work .. . and 
we feel certain that Seeds- 
men and Farmers will find 
this descriptive folder on 
Sweet Sudan %372 most 
interesting. 
Sd 

INTRODUCED AT A TIME WHEN FARMERS 
AND SEEDSMEN MUST HAVE PURER, 
BETTER GRASS CROPS 
SEEDSMEN AND FARMERS alike benefit from agricultural im- 
provements. And such beneficial effects are more acutely felt in times 
of economic adjustment. 
This year—more than any other year since Pearl Harbor—the farmer 
is asking: “What can I plant that will give me the best dollar return 
per acre of land?” 
This question paves the way for a “get-together” service opportunity: 
If the farmer raises hogs, beef cattle, sheep or dairy cows, the answer is 
SWEET SUDAN £372; for here is a grass that is a marked refinement 
over any other sweet sudan grass . . . and so far surpasses common sudan 
there’s hardly room for comparison. In short, SWEET SUDAN 4372 
is the “‘out-in-front” sudan grass. 
The excellence of Sweet Sudan, as you know, has long since been 
well established . . . its palatability to livestock; its resistance to drouth, 
foliage diseases, chinch bugs and other insect pests; its “stay-fresh” 
ability (to remain green late in the fall); its heavy, sweet stalks and 
stems, wide leaves and bulky growth... 
. . All characteristics making for economy—SAVINGS WITH 
DEFINITE RESULTS SHOWN IN GAINS IN STOCK FED. 
But SWEET SUDAN #372 is even out and beyond those proved 
results! This IMPROVED £372 has everything regular Sweet Sudan 
has plus HIGHER GENETIC PURITY AND CLEANLINESS OF 
SEED COLOR—+he best Sweet Sudan grass yet produced! 
So this NEW EXTRA in SWEET SUDAN $372 means greater 
assurance for the feeder, safer and more certain analysis tags for the 
seedsman. 
37 2 ... Read The Inside Story m 

