
| know of no other variety which won such wide 
acclaim the first year on the market as did 
Hearts Desire. Distribution was very limited, 
but everywhere this glad was grown it met with 
great favor. From the few spikes available at 
show time it easily won in its class, and in several 
places made its way to the table of champions. 
Hearts Desire is a beautiful pastel, ruffled pink. 
The outer edges are of light pink which gradual- 
ly shade into white, then into pastel yellow. 
Florets grow very large, 6" or over, are ruffled 
and have a heavy midrib which gives them 
plenty of substance and keeping qualities. 
Hearts Desire produces many bulblets which 
germinate fast and grow into very fine, large 
bulbs. A strong growing variety in every respect. 
SHOW RECORD 
3-spike seedling champion, Chicago, 1946. 
A rating, Binghamton, 1947. 
Best recent introduction, Binghamton, 1948. 
Best amateur spike, Lebanon, 1948. 
Section champion, 500 size, Ames, lowa, 1948. 
Many firsts, and various other awards. 
AT LAST... A CONTEST! 
‘How do good names for our 
new gladiolus orginate? You 
know it's not easy to find 
good names, descriptive, 
easy-to-remember, appeal- 
ing names. The name 
"HEARTS DESIRE” was sug- 
gested by this picture. | 
used the illustration several 
years ago for the Milwaukee 
Florists for a Saint Valentine's 
Day advertisement. It was 
titled ‘Her Heart's Desire, 
a corsage for St. Valentine's 
Day." 
Can You Originate a New 
Name? Try Your Luck! 
| have purchased two fine new seedlings from Mr. Carl- 
son. One is a very tall, apricot yellow which is capable of 
opening sixteen medium sized florets. It will be named 
Summer Gold. The other is the finest pastel lavender | 
have ever seen. | want an outstanding name for this va- 
riety. Can you help find one? Send in your suggestions 
and if you hit upon a name suitable to me | will award 
ou $50 in ey of this very outstanding new variety. 
No purchase of bulbs required, just send your idea for 
a good name. It will be quite an honor if you suggest 
the winner. 























rs 
