What Will Your Harvest Be? 
The answer to that question depends principally on 
the kind of seeds you plant. 
Kilgore’s Bred-Rite Seeds Are Bred and Developed in Florida for Florida. 

Partial view of Kilgore’s Experimental Farm at Plant City, 
Florida, showing single plant selections of pepper plants 
in cloth covered cages to produce pure line stock seed. 
Samples of different stocks of Kilgore seeds are planted from 
time to time on the new Kilgore Experimental Farm, at Plant 
City, Fla. In addition, there also are included in our trials, sam- 
ples from other seed dealers and seed growers to compare with 
Kilgore stocks. This shows just how Kilgore’s strains and vari- 
eties compare in earliness, yield, uniformity, trueness to type 
and adaptability with others growing side by side under identi- 
cally the same conditions in Florida. It also enables the com- 
pany to discover and develop new or improved stocks and vari- 
eties of distinct merit for Florida conditions, which we offer 
to our customers as soon as a supply of seeds can be produced. 
Modern, scientific breeding methods are employed both in 
maintaining and improving seed stocks. New products of our 
breeding program are carefully tested under Florida. conditions, 
and superior stocks are then sent to our seed production fields 
in the north and west. Careful notes are kept of all our experi- 
mental farm results which enable us to check up with the con- 
stant improvements which are being made in standard varieties 
of vegetables. Our principal objective in all this work is to 
breed, develop or select strains and varieties of vegetable seeds 
in Florida in order that we may offer our customers seeds adapt- 
ed to Florida growing conditions, which conditions differ mate- 
rially from those found elsewhere in the United States. The 
company has employed the services of a well trained and expe- 
rienced plant breeder who supervises this work. 
In addition, the Kilgore Seed Company maintains a modern 
seed testing laboratory at Plant City, Fla. where a sample of 
every stock of vegetable, flower and field crop seed Kilgore 
sells is tested at frequent intervals in a germinating apparatus, 
and the number of seeds which germinate out of 100 seeds 
tested is recorded. Any stock of seed which is found to be low 
in germination is immediately withdrawn from sale from all 
of Kilgore’s fourteen Florida stores and mail order department, 
and is discarded. 
What more could be done to provide good seeds for the Flor- 
ida grower? We know what our seeds will do under Florida 
conditions because we develop and prove them in Florida. 
You have a cordial invitation to inspect Kilgore’s seed testing 
laboratory and Kilgore’s new experimental farm at Plant City, 
Florida. Just call at the Kilgore Seed Company’s store in Plant 
City, and a Kilgore employee will guide you over the farm, and 
explain what is being done by this pioneer Florida Seed Com- 
pany to provide Florida growers with better seeds. 

High Vitality Seed Must Be Planted To Secure A Good Stand 
Kilgore’s vegetable seeds are now air-conditioned and tested. This 
means higher vitality, better germination and stronger plants. 
The Kilgore Seed Company, the leader in all new things pertaining to seeds, has installed in its central warehouse at 
Plant City, Florida, the most up-to-date dehumidifying machinery in order to maintain high vitality in all Kilgore Seeds. 
In addition to keeping our seeds in artificially dried store-rooms, we have one of the most up-to-date seed. testing 
laboratories, where samples of all of our seed stocks are tested at regular intervals to further insure our customers 
against planting low vitality seeds. In our laboratory, tests are made every six weeks of all seed stocks in our ware- 
house, mail order department and fourteen Florida stores. We know at all times the correct germination of all seed stocks 
we have on hand. If any seed stocks are found to be falling in germination they are immediately removed from our ware- 
house and stores and are destroyed. 
We are taking all these precautions and giving our customers this extra service without any additional cost, in 
order to provide in Kilgore’s Bred-Rite seeds the best that money can buy. 
This is why we say 
FOR BEST RESULTS USE 
~BRED-RITE 
PF Seep Ss. 
TRADE MARK 

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34. KILGORE’S FLORIDA STORES: Plant City, Belle Glade, Fort Myers, Gainesville, Homestead, 
Miami, Ocala, Pahokee, Palmetto, Pompano, Sanford, Vero Beach, Wauchula, West Palm Beach. 
