HARROLD’S — BROKERAGE DIVISION 

weights which afford absolutely no basis of quantity comparison of the seeds in a 
given fractional amount without extensive figuring. This currently used system is 
also far from efficient when a breakdown of quantities is involved for it requires 
as many as seven fractions between the ljogth. ounce and the full ounce. The system 
we are trying to inaugurate here will afford much greater flexibility. While the 
1/100th. ounce will be the smallest unit in finer more costly seeds and 1/10th. 
ounce in the cheaper varieties this method of pricing permits the computing of price 
and quantity in fractional ounces with but two or at most three price groupings. 
It also affords much closer matching of purchase to needs as a larger number of 
fractions may be computed for the in-between quantities often desirable. There is 
also the advantage and convenience of direct comparison of number of seeds in a 
given quantity as well as production requirements based on average production from 
a given unit of seeds. While on first examination this system may seem strange a 
little thought will show that it is logical and simple. Being based on decimal instead 
of geometrical fractions the convenience will be quickly apparent and it will be 
found simple and most effective in use. We only suggest a little care in making up 
your orders until you have familiarized yourself with its principles. 
ALL PRICES BASED ON A UNIFORM UNIT 
In examining our price formula it will be found that but three units have been 
used, the 1/100th. ounce; the 1/10th. ounce and the ounce. By doing this any 
amount of seed, from 1/100th. ounce to several pounds can be easily and quickly 
computed both as to price and probable production in units so flexible as to make 
much closer buying practical. How many times have you bought an ounce of seed 
when actually you needed only %4th. of an ounce simply because the price jumped 
from % to a full ounce? You probably justified this by telling yourself that you 
could carry over the overage to the next planting season only to find your storage 
conditions were not good and it was a total loss or that you didn’t want to plant 
that variety later. With the pricing system on a decimal basis you can match your 
purchases much more closely to your current requirements at a saving in cost that 
is substantial. 
From the seedsmen’s standpoint this system affords a simpler pricing formula 
which is much easier for order clerks to handle and by installing scales having 
their calibration in 1/100th. ounce the packeting routine is simplified and possibility 
of error much reduced. This gives a much better efficiency in marketing with its 
resultant saving in handling costs. From every angle we believe this method has 
much to offer. Whether we can make it our regular practice in serving you depends 
on you, our customers and the support you give it. We’d really appreciate any 
comments you might care to make on it and any suggestions you may feel would 
improve it. 
COMPARISON WITH CURRENT FRACTIONS 
We give here a table of the commonly used fractions and their nearest compar- 
ative quantity in decimals. These are carried on through to the thousandth in order 
to be completely accurate but for practical purposes the first two figures will give 
the hundreths and the first figure the tenths equivalent. These figures will be found 
of interest as a comparison and guide to ordering from this list. WE ESPECIALLY 
REQUEST THAT IN COMPARING OUR PRICES THAT YOU DO SO ON THE 
CUNCE BASIS. In the case of our price per 1/100th. ounce add two zeros to 
our 1/100th. price and compare with the ounce price of most seedsmen. Where 
listing is per 1/10th. ounce add one zero and you have the ounce rate for compar- 
ison. In most cases you will find our prices on minimum (less than half ounce 
prices) to be lower than most current prices by the full ounce unit. 
.015 Oz. equals ,{;th. Oz. 125 Oz. equals 44th. Oz. 
.031 Oz. equals ,j;nd. Oz. .250 Oz. equals 44th. Oz. 
.062 Oz. equals ;,th. Oz. .500 Oz. equals 4% Oz. 
.750 Oz. equals *4ths. Oz. 

nnn 
P. O. Box 29-K, GRANTS PASS, ORE. 

Our unit 1/100th. Oz. is slightly larger of course than the usual Ijo<th. Oz. Any 
intermediate sized unit may be easily figured from this pricelist. 
SEED COUNT QUANTITY COMPARISONS 
It will be noted throughout this list that we have given at the heading of each 
group the approximate number of seed in each 1/100th. or 1/10th. ounce. The 
average germination percentage under good production conditions are also given as 
a guide to ordering to meet your specific requirements. In giving these figures there 
is no attempt being made to guarantee specific production or to guarantee your 
cultural skill and conditions. No seedsman can do, that. Fox that reason all offers 
we make are subject to the conditions of the standard seed trade agreement of 
guarantee appearing elsewhere in this folder and no exceptions to this will be made. 
UNIFORM TERMS OF SALE RELATING TO 
PURCHASE AND TRANSPORT 
Credit and the book work that it involves has been no small item in causing 
increasingly higher prices in the seed trade. To afford this sort of service to you 
bookkeeping and added clerical costs, collection costs and credit losses must nat- 
urally be calculated in the list price of the merchandise by the seller offering this 
service. It is true that credit buying is convenient at times but as many of these 
items are purchased but once or twice a year, you are afterall paying a pretty good 
price for this service in comparison with the prices and service offered here. While 
some firms offer a cash discount of 2% or 5% this does not compare with the 
savings under the same circumstances available to you here. 
AT THESE PRICES WE OFFER BUT 
TWO METHODS OF PAYMENT 
We recommend and prefer that you remit the entire purchase price with your 
order. If you do this we will prepay the postage on your order at the prices quoted 
here. 
Otherwise you may remit 50% of the purchase price with the order and we will 
ship the merchandise with the balance C. O. D. If this is done, however, we will add 
all transportation and collection charges to the amount-of the C. O. D. so that you 
will be paying transport costs as well as the collection fee. Present rates make 
these charges substantial. 
IN CONCLUSION 
We feel that we have explained our new service here in a manner that points 
up its value and advantages to you in a clear, understandable way. We honestly 
feel that we have a fine line of products at the most attractive prices available in 
the professional trade and that we can also afford you good service in addition to 
these savings. We shall be glad to supply any of these items at the quoted price 
as long as present market prices continue. It is of course understood that a change 
in market price will mean that our prices must change and as is common practice 
in this trade this does not necessarily mean that notice be given when the change 
is reasonably small. Should costs be changed radically you will be consulted before 
shipment. All offers are made subject to availability when order is received. 
We shall look forward to serving you this season and suggest that you give 
immediate consideration to your full seasons requirements in this selection of stock. 
Shall We Continue to Send You These Lists? 

This Is Different Than Any Seed List You’ve Ever Seen Before. 
IN ORDERING FROM IT PLEASE OBSERVE THESE CONDITIONS. It will be noted that some items are listed in units of .01 oz. (1/100th. oz.) or .1 oz. (1/10th. oz.) 
in less than ounce quantities. If listing is by .01 oz. and you normally use } oz. order (25/100ths.) to get ith. oz. Where listing is per .1 oz. and ith. oz. is desired 
either order .2 or .3 which bracket the .25 which is the decimal of 4th. oz. All other quantities may easily be computed in the same way. PLEASE NOTE that there are 
specific minimums on each item showing the smallest amount of a variety that can be ordered. Quantities of one ounce or more are quoted in most cases per ounce and any 
fractional ounce included with a full ounce may be computed in the listed unit at the ounce rate. EACH VARIETY must be treated as an individual purchase and may 
not be combined with other varieties for a lower quantity price. Please list all items decimally as .1 for tenths and .01 or .25 for hundredths instead of by fractions 
wherever possible. We will, however, accept orders for fractions within the limits of quantities offered here and compute them for you in the event that our instructions 
Petunia Seeds 

PETUNIA GRANDIFLORA SINGLE FRINGED 
MINIMUM QUANTITY SOLD .01 OZ. (1/100 0Z.) PRICE PER .01 OZ. 




VARIETY COLOR .01 to .10 .10 to .50 
GIANT FLOWERE ounce —_— ounce 
RED RUFFLED DAINTY. LADY:) Pale -yellopa ease eee 67 60 
: FRINGED SNOWSTORM: Compact, vigorous white. a 67 -50 
About 150,000 seed per ounce. Average production 900 plants per .01 ounce. GOLDEN JUBILEE: (Carmine eee gold throat. ce ae 67 50 
MINIMUM QUANTITY SOLD .01 02%. (1/100 0Z.) PRICE PER .01 OZ. ptiaileie Sapam toma een DUN eerie tae ee ee 
VARIETY COLOR : Clear bright pink. . 5 
Rees peat ROYAL PURPLE: Deep, velvety purple. -.... .67 .50 
DWARF GIANTS OF CALIFORNIA: Ramona Dark Shades. - .80 .60 pepe Sete ens ee eit eae a a 
DWARF GIANTS OF CALIFORNIA: Ramona Light Shades. — .80 -60 THEODOSIA PROVED Fringed rose, gold te 54 40 
ova GIANTS OF CALIFORNIA: Ramona Light & Dark, .  .80 .60 THE ART: Brilliant ia uoiek ew ee 54 40 
+LAMOUR: Salmon rose. ore She =e @ : 
MARYLYN. Be. i Pace ein ee: Base GEE G ARES SIG oe ye WEE EG BEAU DY salam pes Vercrymrvr tit oasaeieee reese teens eee ee 54 40 
SPECIAL FLORIST MIXTURE: Medium Algae tee inet 67 50 WHITE MOUND: Uniform compact pure white. New. -.....-.-- 67 50 
SUPER DWARF MIXED: Most dwarf of this race. Rebs 1.34 1.00 FIMBRIATA CHOICE MIXTURE: All varieties. -.................-..- 48 AG 
RUSE FLUFFY RUFFLES: Heavily ruffled, mixed colors. _.. 54 -40 ] 1 
SUPREME FLORIST STRAIN: Rose, pink and salmon, .......... .80 60 DWARF HYBRIDA FANCY — Ruffled and Plainedged 
RUFFLED MONSTERS: A fine large flowered mixture. = 67 50 MINIMUM QUANTITY SOLD .01 OZ. (1/100 OZ PRICE PER .01 OZ 
‘ . “ F . 
= . VARIETY COLOR .01 to .10 .10 to .50 
STANDARD SEED TRADE DISCLAIMER ounce ounce 
We. Faeroudta eas nae ; LITTLE GIANTS: Ball shaped plants ruffled, —.............--........- of 48 40 
, Hi Aa S give no warranty, expressed or implied, as to the productiveness VELVET BALL: Compact velvety blood d 54 40 
ane hands a % 4 ; : : é at) POO | Ao. aeancedar eee eeeaeaae a . 
of any seeds or bulbs we séll and’ we will not be in any way responsible for the KING HENRY: Dwarf deep red 54 40 
ke me ag: ; : é e vd. : soot Ts eee 6 : 
ree Our liability, in all instances, is limited to the purchase price we have received. ADMIRAL: Compact violet blue. Flowers waved 54 40 
A offers are ade subiec be. ag : 2 ; 5 ~ * < 2 2. tt yers Ai (c\¢ Aeere sh eee eae == . . 
‘re made subject to availability at the time order is received. MARTHA WASHINGTON: Frilled blush pink. -...c0:.:--ccsescese-e-0-- 54 40 
