
10 J. W. JONES & SON, FRANKLIN, VIRGINIA 







Premier. The greatest of them all. 
Premier Of all berries ever introduced Premier has been more nearly 
ideal than any we have ever grown. Before the introduction 
of Dorsett and Fairfax it was beyond all question the best early variety ever 
offered the American public. For several years now in spite of manifold 
adverse conditions it has produced enormous crops. In other years when 
other kinds were failing on account of lack of moisture Premier was still 
on the job. It is a good grower, making plenty of stocky, heavily rooted 
plants, but not inclined to get too thick, you always have a bed that is just 
about right. It is tremendously productive of good sized berries, and no 
matter how many kinds there are in the market Premier always brings a good 
price if there is not too much rain in the picking season. It does not matter 
where you live we can recommend Premier, as reports from all sections 
agree in placing it at the head of the list. The weakness it has is a fail- 
ure to ship well when there is a heavy rain during the ripening season, but if 
it is fairly dry and cool Premier is one of the best ever grown. Premier is a 
great berry; we are going to try to keep it so. Our 1948 berry crop was the 
best we ever grew of the Premier. 
PLANT SELECTION 
Premier is so popular and seems destined to remain so for such a long 
period that we are continuing a plan to preserve and possibly improve the 
stock. 
We are not Pedigreeing anything; not claiming to do so. What we are 
doing is to set a block of plants very thick in the row and then to carefully 
cut out thru the growing season all plants that show any signs of weakness 
in any way, leaving for propagation purposes only the very strongest and 
most healthy specimens. By this method we feel confident that we will be 
able to indefinitely secure a vigorous and healthy stock of the most popular 
strawberry that has ever been grown. It is needless to say that these 
plants will not have any special price tag placed on them. It is really being 
done for our own protection as well as for that of many of our customers. 
