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“FOR THE MAN BEHIND THE HOF’’ ~ na teteeenssa 
; Published by Henry Field Seed & Nursery Co., Shenandoah, Iowa 
Vol. XXXIV Shenandoah, Iowa, March,_1950 No. 2 

Plant Your Garden Early 

As we've told our customers for years, 
get out and plant your garden just as 
early as possible. You’ve all heard that 
old saying about the early bird catching 
the worm. Well, that saying is just as 
true when it comes to making garden. 
Even if frost should take some of the gar- 
den, you’ve still got a second chance, 
whereas if you plant late and something 
goes wrong, you’re sunk. So plant early 
and enjoy an early harvest. Full direc- 
tions for growing come on each packet of 
our seed. 
40 Yr. Customer Grows 10 Lb. Beet 

“Dear Mr. Field: I have been ordering 
seed from you for 40 yrs. and like them very 
a 
“most any fruit. 
much. Last year I raised one beet that 
weighed 10 Ibs. and another that weighed 
7 ibs. from seed I bought from you. I am 
past 80 yrs. old and still going strong.”?— 
W. H. Potter, Cameron, Missouri, 
* Grow Your Own Fruit 
Maybe you have read this before, but 
it’s worth repeating over and over again. 
Grow your own fruit. It just makes good 
sense. And this year especially, prices be- 
ing what they are, it makes more sense 
than ever. Anybody can grow peaches and 
apples, plums and raspberries; in fact, 
And fruit trees now are 
so easy to take care of with Henry Field’s 
New Combination Fruit Spray. Read 

about it on page 49 of our Spring Catalog. 

¥ 
Elephant “Blephant Kar” 
“Dear Mr. Field: I am mailing you a 
picture of my wife and an “Elephant Ear” 
that is really an elephant! It stands 6 ft. 
4 in. from the ground. Stalks measure 5 
in. in diameter. It’s areal show. We’ve 
had more compliments over this than any 
plant we’ve ever had.’’—A.B. Myers, 
Archer City, Texas. , 

A Christmas party with hams for everyone is a tradition at the Henry Field seed- 
house, 
Here Mrs. Henry Field and John Nicolson hand out the hams at our 1949 
Christmas party. Sorry we couldn’t get all the several_hundred Seedhouse folks in 
the photograph because each and every one of them has a part in giving you service. 
Come See Us in Shenandoah 
We have had hundreds of thousands of 
friends come to visit us here at Henry 
Field’s in the last 60 years. Maybe it’s 
millions. Anyhow, they were all welcome, 
and we think they went home just a little 
bit more ‘‘garden minded’ than when 
they came. So come see us—we like to 

- meet our customers. 
A Real Tomato Story 
“Dear Mr. Field: Last year we ordered 
some hybrid tomatoes from you and they 
were the nicest tomatoes we ever used. We 
had 334 rows. Used lots of them for home 
use. I canned for our use and for two of our 
children’s families, gave to our neighbors 
and besides this, we picked 23 bushels from 
them. They never cracked open or had hard 
cores.’—Mrs, Fred J. Holland, Bentonville, 
Arkansas. 
Mrs. Field’s Chocolate Cake 
2 tsp. vanilla 
2 cups cake flour 
(measure after 


2 cups sugar 
% cup. butter 
3 oz. unsweetened 
chocolate sifting ) 
2 eggs well beaten 2 tsp. baking 
1% cups sweet milk powder 
1% tsp. salt 
Melt chocolate over hot water, cool 
slightly. Cream butter and sugar to- 
gether. Add chocolate, beating well. Add 
beaten eggs and beat well again. Mix 
dry ingredients together and alternate 
with milk and vanilla. For loaf cake 
bake 45 minutes at 350 degrees. For 
two layer cake, bake 20 to 25 minutes 
at 350 degrees. 

| 
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Copyright, 1950, Henry Field Seed & Nursery Co. 
New Way of Growing and 
Shipping Mums 
Now you can get better "mums at no 
extra cost, thanks to Henry Field’s. The 
old ordinary way was to grow the ’mums 
in plain dirt in pots and then before ship- 
ping, lift the plant out of the pot and ship. 
Usually when the plant reached the cus- 
tomer the dirt had crumbled away from 
the roots and the plant was all dried out, 
sick and damaged. 
_ Now, we still grow our ’mum plants in 
pots but we grow them in a special fibrous 
material that holds a lot of moisture. We 
add fertilizer to this material while the 
plant is growing and again just before 
shipping. The result is that after the pot 
is taken off and the plant is ready to be 
sent out, this special fibrous material 
holds together and keeps the roots from 
drying out. It even keeps the plant grow- 
ing while on its way to you. When the 
plant arrives you plant the fibrous mate- 
rial and all right along with the plant, as 
it will help the ’mum get started in its 
new home. Also, it contains enough fer- 
tilizer to nourish the plant through the 
first summer. 
We think you customers will appreciate 
this new improved method of growing and 
shipping ’*mums, which we are happy to 
bring to you at no extra cost. 
Wins First Prize 
WIS Fis) 
“Dear Mr. Field: I took first prize at the 
Barber County fair with my crookneck 
pumpkin (Cushaw) last year. I got the seed 
from you. Sure like Henry Field seeds.”— 
Mrs. R. H. Beckley, Hardtmer, Kansas. 

